Head Marketing Communication

About the role
Reporting to the Global Strategy Director we are looking for a marketing/ communications
professional with excellent entrepreneurial commercial and people skills to lead and develop the
function building awareness of CottonConnects activities with key stakeholders from both an
internal and external perspective. The role will include:
Develop the Communications and Marketing (MarComs) strategy to drive the profile of
CottonConnect across the media the apparel sector and with key opinion formers
Establish CottonConnect as the leading expert on cotton sustainability by creating compelling
narratives through data interpretation to deliver a clear and meaningful message to the wider
industry
Develop the MarComs team and support their skills in selling the CottonConnect story
Manage agencies in UK India & CottonConnect countries of presence ensuring message
alignment and ontime delivery
Lead marketing initiatives including online presence social media and website management
Represent CottonConnect at key forums and events and engage with key stakeholders
including government bodies and experts
Develop relationships with other marketing /communications professionals within various
businesses and organisations.
Connecting the global team of around 140 people building a strong relationship with the
teams based in the UK India China Bangladesh Pakistan Egypt and T rkiye.
Undertake market research identify trends & gaps

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About You
We are looking for a marketing and communications professional who has a background in
sustainability and is passionate in working for a dynamic social enterprise. The role would suit
someone with the following qualities:
15 years experience of working in an international environment and driving communications
across the US Europe and Asia.
The ability to liaise with thought leaders thinktanks and local government.
Knowledge of the wider sustainability landscape with previous exposure to industryrelated
events and topics.
A commercial mindset & creative outlook with experience of promoting media content and
industry insight within a multistakeholder business or organisation
Excellent people and project organisational skills understanding the importance of a calm and
personable approach to meet tight deadlines
MBA or Masters in Marketing / Communication from reputed global university / institute