Activation Manager

Job Overview:

We are seeking a dynamic and results-driven Activations Manager to join our team. The Activations Manager will play a key role in driving growth and engagement on our platform by increasing bookings, revenue, and conversions on pitches. The ideal candidate will have a passion for sports, strong analytical skills, and a proven track record of developing and executing successful activation strategies.

Responsibilities:

1.Increase Bookings, Revenue, and Conversions:

• Develop and implement strategies to drive bookings, revenue, and conversions on pitches.
• Identify opportunities to optimize user experience and conversion funnels to maximize bookings and revenue.
• Collaborate with cross-functional teams to execute marketing campaigns and promotional activities to attract and retain users.

2.Data Analysis and Dashboard Building:

• Analyze data and user behavior to identify trends, insights, and opportunities for optimization.
• Build and maintain dashboards to track key performance metrics, monitor campaign effectiveness, and report on results.
• Use data-driven insights to inform decision-making and drive continuous improvement in activation efforts.

3.Initiatives and Events:

• Develop and execute initiatives and events to increase bookings and conversions on pitches.
• Collaborate with venue partners and sports organizations to create compelling events and promotions that drive engagement and bookings.
• Monitor and evaluate the success of initiatives and events, iterating on strategies based on performance and feedback.

4.Sports Background:

• Leverage a background in sports to understand user needs and preferences, identify market trends, and develop targeted activation strategies.
• Stay informed about developments in the sports industry and use insights to inform activation initiatives and campaigns.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or related field.
• Proven experience in digital marketing, growth hacking, or user acquisition, preferably in the sports or technology industry.
• Strong analytical skills with experience in data analysis and dashboard building.
• Excellent communication and collaboration skills, with the ability to work cross-functionally and influence stakeholders.
• Creative thinker with a track record of developing innovative activation strategies and campaigns.
• Passion for sports and a deep understanding of the sports landscape.