Digital Marketing Specialist with SEO Expertise

1. SEO Strategy and Implementation:

• Develop and execute effective SEO strategies to improve organic search rankings.
• Conduct comprehensive keyword research onpage optimization and implement linkbuilding activities.
• Regularly monitor and analyze website performance using SEO tools; provide datadriven recommendations.

1. Content Marketing:

• Collaborate with the content team to create SEOfriendly content aligned with overall digital strategies.
• Optimize existing content for search engines and enhance user experience.

1. Social Media Management:

• Manage and execute social media campaigns to increase brand awareness and engagement.
• Stay informed about industry trends and leverage social media platforms strategically.

1. Paid Advertising:

• Assist in planning and executing paid advertising campaigns on platforms like Google Ads and social media.
• Monitor analyze and optimize ad performance to achieve desired results.

1. Analytics and Reporting:

• Track and analyze key performance indicators (KPIs) to measure the success of digital marketing efforts.
• Prepare regular reports showcasing campaign performance and actionable insights.

1. Bachelors degree in Marketing Digital Marketing or a related field.
2. Proven experience in digital marketing with a focus on SEO (13 years).
3. Indepth knowledge of SEO best practices search engine algorithms and ranking strategies.
4. Familiarity with digital marketing tools and platforms (Google Analytics SEMrush etc.).
5. Strong analytical skills with the ability to interpret data to make informed decisions.
6. Excellent written and verbal communication skills.
7. Creative thinking and the ability to contribute innovative ideas to the team.

seo,digital marketing,social media,analytics,campaigns