Managing the day to day operation of the organisation's pay-per-click/ Google ads advertising accounts with a view to increase the organisation’s brand awareness and drive key website conversions.
Contributing in a meaningful way to campaign strategy & digital marketing approaches across the organisation
Assisting with the building, implementation and optimisation of Meta Ads campaigns
Analysing data and reporting on all performance marketing campaigns using ad platform tools, Google Analytics & Data Studio
Writing effective ad copy and making basic image & video footage edits for PPC & paid social campaigns
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