Channel Marketing Manager

We are ODILO: a fastgrowing edtech company with a mission to democratize access to highquality education and provide educational technology solutions to help our users reach their full potential.

Through our solutions we provide access to millions of digital content items from the worlds best providers and using educational technology and Artificial Intelligence enabling any organization to create its own unlimited learning ecosystem.

Currently more than 4500 institutions (governments schools libraries universities companies and startups) place their trust in Odilo providing access to their unlimited learning platforms to more than 170 million users in over 50 countries.

Our team is truly international (19 nationalities) with the best talent across the education media content and technology sectors.

Our mission and vision: empower everyone to become the best version of themselves by allowing any organization to provide unlimited learning in the most frictionless efficient and valuable way.

As a Channel Marketing Manager you will report to the VP New Business and Indirect sales and work closely with the Marketing team to support them with three main aspects: demand generation Business development and Partner Communication.

Success in this position requires being a versatile player with skills that help execute the partnership and marketing strategies as well as the ability to collaborate with different departments internally and externally.

What you will do at ODILO:

Demand/Lead Generation

• Work with systems integration partners and ODILOs partner/channel sales managers in the region to develop and execute comarketing activities including sponsorship of tradeshows/thirdparty events ODILOpartner events workshops/hands on labs webinars email campaigns with the intent to generate leads both with and through partners.
• Engage partners for endtoend sponsorship/involvement in ODILOhosted events such as conferences roadshows and virtual summits (eg. BETT SIMO IB CONFERENCES Learning Technologies GESS DUBAI etc.).
• Own and maintain marketing sections within the partner portal.
• Work with partners to develop jointly branded customer success stories solution briefs that highlight both the companies value proposition from a technology/services perspective.
• Develop marketinginabox campaigns and deliver them to partner organizations to enable them to build awareness around Unlimited Learning Ecosystems and ODILO and generate leads.
• Own develop and disseminate partner branding blog and press release guidelines.
• Evaluate the marketing performance of partners and recommend improvements.
• Develop partner marketing tools to ensure that partner programs meet marketing objectives.
• Events logistics and support. (This might include some travelling around the region)
• Management/coordination with marketing vendors (printers translators couriers etc.)
• Experience in database marketing segmentation and analytics.
• Knowledge and use of CRM and Marketing Automation (ideally Pipedrive) tools is a plus.
• Regional Demand Generation campaign support and collaboration.
• Marketing administrative tasks (purchasing orders invoice management etc

Business Development

• Working with the Partner and Channel Sales managers establish and maintain relationships globally with key alliances/business development partner marketing and corporate marketing managers directors and executives in Tier 1 2 and 3 global and regional system integration organizations.
• Plan and execute ODILOhosted partner events within budgetary guidelines and deadlines.
• Obtain partner testimonials in the form of videos and quotes for building brand awareness.

Partner Communications

• Create and release global partner communications in the form of quarterly newsletters and lead nurture alerts.
• Work with partners to develop and issue press releases media alerts and bylined articles.
• Work with partners to develop blogs and videos that can be posted on ODILOs website blog site as well as in partners blog sites.
• Promote joint partner participation and branding via social media channels such as LinkedIn Twitter YouTube etc.
• Social Media campaign management content creation execution and smooth running of all social media marketing campaigns (both organic and paid) for optimizing outreach across channels.
• Internally communicate the partners work through email Slack and Google Drive.
• Maintain the partner marketing collateral centrally in the Google Drive.

The ideal candidate will bring:

• BA/ BS degree with minimum 3 years partner/channel marketing and field marketing/demand generation experience in a B2B hightechnology software company.
• Experience in a B2B environment hightech products/services required.
• A passion for delivering worldclass partner experience.
• Proven track record of managing partner relationships with system integrators such as Capgemini Deloitte Accenture Telefonica Cognizant or other distribution partners.
• Experience organizing marketing campaigns involving partners to generate leads.
• Proven history of working with the partners to influence them to conduct marketing campaigns to generate leads through them.
• Familiarity with B2B software sales cycle and how to use partners to nurture leads progress opportunities and accelerate closing.
• Ability to be a leader driving efforts with minimal supervision.
• Fluency in Spanish and English (C1 Required).

Why ODILO

Working at Odilo is about being part of a lifelong learning culture where everyone has the possibility to take on challenges and participate in the growth of the company.

But we also offer:

• A fast moving and challenging job within a mission driven company in an international creative and ambitious work environment.
• Unlimited learning with Odilofy our platform with more than 3 million contents in all formats (books audiobooks learning experiences movies courses...).
• Possibility to join team sports and activities.
• Flexible Compensation Plans: Food Transportation Childcare Training and Health insurance.
• A salary commensurate with track record and experience.
• Real opportunities for internal professional development.
• Multinational scaleup with an opportunity to build a business in the region from scratch

Sounds like a mission made for you Then we need to talk!

*ODILO es una entidad comprometida con la Diversidad e Inclusin por lo que acepta la presentacin de candidaturas sin sesgos.

*ODILO is an entity committed to Diversity and Inclusion which is why it accepts the presentation of candidatures without bias.