Channel Marketing Strategy: Develop and execute a comprehensive channel marketing strategy that aligns with the business goals. Create marketing plans tailored to each partner category (e.g., Digital E-Signing Platforms, HR Platforms, IAM Platforms) to maximize their potential.
Content Creation: Create compelling marketing collateral, including web content, PR materials, and event materials, to support partner marketing initiatives. Ensure that content is in line with the company's branding and messaging. Focus on case studies and enterprise thought leadership.
Event Management: Plan, organize, and participate in events, both virtual and in-person, to showcase our partnership benefits and engage potential partners. Attend relevant industry events and conferences.
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