This is a remote

Experience Copywriting within Cyber Security is

As Copywriter, you ll be responsible for translating vision and voice into compelling online marketing content (both short-form and long-form) that aligns with our client's brand strategy and You ll write emails, social posts, landing pages and much This role works across both paid marketing, email marketing and

You ll have a passion for storytelling, focus on the details, and be an expert in conversion copywriting for B2b

Responsibilities (included but not limited to):

Pitch new, creative and relevant ideas that support clients' marketing's objectives

Proactively design, shape and implement our clients' campaigns through copywriting in-line with the wider campaign and company strategy

Collaborate and brainstorm content campaigns and brand messaging strategies

Customise copy for our different target audiences and verticals

Optimise the execution of a full funnel content strategy to reach business objectives and maximise effectiveness against key KPIs

You infuse all landing pages, ads, and website copy with conversion rate optimisation (CRO), UX and CX best practises

Identify personas and create engaging narratives and strategies to address our buyers across all stages of the funnel

Identify content that can be re-purposed and re-created as fresh new content to publish

Suggest content distribution to online channels and social media platforms to increase web traffic and engagement

Consistently optimise processes, copy and campaign content

To be successful in this role you will have the following attributes:

You have copywriting, content marketing, or inbound content writing experience, preferably in SaaS and/or B2B

Proven experience with copywriting in cybersecurity

You have experience in helping SaaS / Scaleups / Businesses grow their revenue and reach through landing pages, ads, and website copy that are infused with CRO, UX and CX best practices

You know how to research, optimise and write based on best practices for SEO

Excellent storytelling skills that engage audiences

Experience writing for the buyer s journey and for buyer personas

A meticulous approach to grammar, spelling, blog structure, and providing the highest-quality copy possible

Strong research skills

Ability to meet deadlines and deliver on multiple projects

Proven ability to successfully communicate across all levels of an organisation both face-to-face and remotely

Proven understanding of how to work seamlessly with product departments to help bring product features, functionalities, and benefits to life

Desired Personality Traits

Following are some of the characteristics that we are looking for in the individual

A forward thinking and motivated individual

Has a strong sense of ownership

Are highly affable and collaborative

Has a very positive mindset and is a keen problem solver and is also a clear and capable communicator