Salesforce Marketing Cloud Specialist

Salesforce Marketing Cloud implementation, configuration, data migration, and working with Marketing Cloud Connect, and other Integrations.

Lead requirements gathering, solution design, and writing statements of work.

Communicate project concepts and outcomes to client project stakeholders.

Design and delivery of solutions in Email Studio.

Design and implement, for automated email/mobile journeys using Email Studio, Mobile Studio, Automation Studio and Journey Builder, and advise clients on how to optimize further.

Create dynamic, personalized marketing assets using various scripting languages like HTML, CSS etc.

Must have knowledge about JavaScript, server-side JavaScript, AMPScript APIs.

Strong understanding of digital marketing KPIs, such as email marketing, PPC and other marketing conversion metrics.

Strong knowledge on advanced SQL, including join statements.

Experience in reporting and analyzing email activity using Email Studio reports and Journey Builder. (Nice to have) proficiency with Data Views and Discover Reports within Analytics Builder, Einstein Engagement.

Design and/or build integrations between Marketing Cloud and 3rd party applications or data sources.

Should have knowledge on REST and SOAP API.

Conduct user training and actively promote user adoption of Marketing Cloud.

Provide on-going technical support.

Track record for delivering marketing automation projects in a fast-paced environment, and able to successfully keep to deadlines.

Requirements

Bachelor sdegreein Computer Science and 5+yearsof professional experience

5+yearswith Salesforce Marketing development experience

7+yearswith software development experience

Demonstrated understanding and experience with Salesforce Marketing Architecture and API

Demonstrable Hands-on experience with scripting languages like HTML, CSS, JavaScript, server-side JavaScript, AMPScript APIs.

Experience with Agile methodology and ability to handle multiple projects

Experience with HTML 5, CSS, JQuery, Angular JS web services & mobile frameworks are desirable

Hands-on expertise inREST, SOAP API, advanced SQL