Head of Marketing and Growth (M/W/D)

About Artayo

Artayo brings the utility of NFTs to the world. With the service platform warranti, Artayo creates the connection between the physical and the digital world. We believe that physical asset classes will be traded using NFTs in the future. For this, we are creating a new service consisting of the securitization, storage and assurance of physical assets. We are also an NFT lab - so Artayo advises on the implementation of NFT projects and is involved in the execution of projects.

So far we are a small team of 10 people, which is constantly being expanded to include exceptional talent.

We care deeply about fantastic togetherness so our organizational structure has minimal hierarchy and no fixed work hours. We believe in working with a high degree of autonomy while supporting the organization's priorities

Who You Are?

You re passionate about NFTs and blockchain technologies and have a meaningful experience in leading marketing teams in a startup environment.

You re prepared to get hands-on, but also have experience leading teams and managing people.

You understand communications within the blockchain space requires a different approach from the corporate world and most startups, and you can not only generate original campaign ideas that reflect this culture - but you can lead them through all stages of execution.

You enjoy a hybrid work environment that is fast-paced, and you help create an amazing, positive workplace. You enjoy working with a diverse group of people and have excellent communication and interpersonal skills.

What We Need?

You ll work closely with our marketing, engineering, product and research teams to help increase global growth. You ll lead the marketing efforts of our NFT Investment Service and help to build communities, and generate user feedback.

Tasks

Key Responsibilities:

• Develop and lead the overall communications strategy of our new NFT Service.
• Lead a team of any future marketing hires dedicated to our growth strategy, communities and products that comprise the network.
• Develop and execute marketing strategies and campaigns for the growth and branding of our products.
• Develop and execute original campaign ideas that are open, participatory, and community-centric, and fit within the philosophy of the web3 world.
• Manage the production of demos, tutorials, technical papers and conference presentations that demonstrate the possibilities of our Service and grow its active community.
• Generate interest and excitement in Status through intelligent promotion and marketing of our products, services and brand.
• Plan resources, and manage budgets as well as timelines to support key product launches with the development of the required technical content.

Requirements

You ideally have:

[Don t worry if you don t meet all of these criteria, we d still love to hear from you anyway if you think you d be a great fit for this role!]

• Experience in, and passion for, blockchain and NFTs.
• Experience leading marketing/communications teams within a startup environment.
• Technically-minded with some background in software development or engineering, or working with technical products.
• 5+ years of relevant experience in marketing/communications.
• Strong experience with marketing disruptive products to a global audience - including a successful track record of either building communities or bringing products to market and helping them grow.
• A strong alignment to Our Principles.
• Outstanding written and verbal communication skills.
• Extreme focus on quality of work and a strong eye for design.

Bonus points if:

• Working means more to you than just doing your job.
• Experience working for a fast-growing company.
• You identify with the web3 movement.

Hiring process:

1. Interview with our People Ops Team.
2. Interview with Lennart (CEO).
3. Task/Presentation with Lennart (CEO).
4. Interview with Christian (Co-Founder).

The steps may change along the way if we see it makes sense to adapt the interview stages, so please consider the above as a guideline. We can't wait to meet you!!!!