CONTENT WRITER (Tech/Saas)

Role: Digital Marketing Analyst with 0 - 6 months of experience.

What we are looking for: A Content Marketer who can work across the entire buying journey with sales, product and marketing to create experiences using inbound content writing skills to impact the end-to-end user journey for a customer. We are looking for a passionate, data-driven marketer to understand and create buyer personas, develop buyer journeys, create an engagement calendar across channels to create more Marketing Qualified Leads and nurture those leads to close into customers, in collaboration with sales. Should own Content, conversion copywriting, content ops and management.

Location: Mumbai

Responsibilities

• Develop, write and share content through various channels, ensuring a strong web presence.
• Optimize all content using SEO, SEM and Google Analytics for better reach Measure impact and perform analysis to improve critical metrics.
• Promote the brand digitally via video and graphic content across community forums and social media.
• Receive customer feedback and generate ideas to increase customer engagement

All You ll Need

• 0-6 months of working as a content marketer or in a similar position.
• Ability to explain complex technical matters in a simple manner without using jargon
• Creative and innovative in approach for leveraging content and repackage for different audiences
• Ability to do in depth research on each topic as well as keyword research applicable for our industry

Nice-to-have:

• Bachelor's degree in English, communications, marketing or related field
• Experience as a content writer in SaaS or B2B companies
• Knowledge in Web analytics tools, marketing automation platforms, social media management tools, or any content marketing software.

About Kennect:

Kennect is an Incentive Compensation Management software startup headquartered in Delaware, US and has an India office in Mumbai. We work with majorly Life Sciences, BioTech and Financial Services companies across the world to help them build, run and automate the incentive compensation plans that would create transparency along with achieving operational efficiency. Incentive Compensation Management is one of the largest growing segments in the sales performance management industry.

A few recognitions:

• G2 High Performer for Winter 2022.
• Easiest To Do Business With" badge from G2 for Winter 2022.
• High Performer by G2 in their Summer Awards

Location: Mumbai

Compensation: 3 LPA

We are continuously looking for the sharpest brains to join our team, if this looks like your ideal profile, drop an email to [email protected]

Skills : seo,google analytics,sem