Testing and Optimisation Manager
صاحب العمل نشط
حالة تأهب وظيفة
سيتم تحديثك بأحدث تنبيهات الوظائف عبر البريد الإلكتروني
شارك هذه الوظيفة
حالة تأهب وظيفة
سيتم تحديثك بأحدث تنبيهات الوظائف عبر البريد الإلكتروني
الوصف الوظيفي
Job Purpose:
Responsible improving the sites' visitors experiences and for driving conversion through A/B and multi-variant testing of content, features and functionality on qataraiways.com and other digital touchpoints. Support multiple teams across the department with test idea generation, design, development, and analysis.
Operational Accountabilities:
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Develop and manage a roadmap for testing digital products, messaging, and functionalities on qatarairways.com and the mobile app, in line with key business objectives.
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Set standards and processes for experimentation on the web and mobile apps.
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Understand the triggers and value-driving behaviors to move customers through the engagement funnel.
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Create personalized journeys for targeted segments, ensuring touchpoints are as relevant as possible.
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Leverage site and audience data to draw insights, develop hypotheses and proactively recommend testing opportunities.
نوع التوظيف
دوام كامل
