Position Overview
The Multimedia Designer is a dynamic creative professional responsible for conceptualizing designing and producing engaging multimedia content to enhance Oryx Universal College s brand visibility and promote its academic offerings. This role combines graphic design videography and digital media expertise ensuring that the college s digital and physical outreach aligns with OUC s brand identity vision and strategic market engagement goals.
Key Responsibilities
1. Content Creation and Design
- Develop visually compelling graphics videos and animations for use across digital platforms including social media websites and email marketing campaigns.
- Collaborate with the Market Engagement team to create designs that align with marketing objectives and branding guidelines.
- Design materials for print and online advertisements brochures banners and other promotional items.
2. Video Production and Editing
- Plan shoot and edit video content for promotional educational and informational purposes.
- Work closely with departments to capture events interviews and campus highlights crafting engaging video content that appeals to prospective students parents and partners.
- Implement postproduction processes including editing sound mixing colour correction and adding special effects.
3. Web and Social Media Design
- Create graphics animations and multimedia assets optimized for the OUC website and social media channels.
- Coordinate with the digital marketing team to ensure consistency and visual appeal in all online media.
- Stay current with social media trends incorporating best practices to maximize engagement and reach.
4. Project Management and Collaboration
- Work with various departments to understand multimedia needs and translate them into effective design solutions.
- Manage multiple projects simultaneously meeting deadlines and maintaining high quality.
- Communicate with vendors when necessary to produce physical media or handle specialized printing requirements.
5. Brand Identity and Compliance
- Uphold and advance OUCs brand standards ensuring all visual communications reflect the colleges identity and values.
- Maintain consistency across all multimedia materials adhering to brand guidelines and compliance standards.
Requirements
Skills and Qualifications
Educational Background: A recognised qualification in Graphic Design Multimedia Digital Media or a related field. A Bachelors degree would be a definite advantage.
Experience: 3 years of experience in multimedia design preferably in a marketing or educational setting.
Technical Skills:
- Proficiency in design software such as Adobe Creative Suite (Photoshop Illustrator InDesign Premiere Pro After Effects).
- Strong understanding of video production equipment editing software and graphic design tools.
Creative Aptitude: Ability to create innovative eyecatching designs and videos that appeal to diverse audiences.
Project Management: Excellent organizational skills and the ability to manage multiple projects with tight deadlines.
Communication: Strong verbal and written communication skills to effectively convey design ideas and collaborate with team members.
Preferred Attributes
Experience in web design content creation or branding within a college or university setting.
Familiarity with UX/UI principles and responsive design for web and mobile applications.
Knowledge of social media platforms trends and best practices in digital marketing.
Ability to work independently while collaborating effectively within a team.
Skills and Qualifications Educational Background: A recognised qualification in Graphic Design, Multimedia, Digital Media, or a related field. A Bachelor's degree would be a definite advantage. Experience: 3+ years of experience in multimedia design, preferably in a marketing or educational setting. Technical Skills: Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects). Strong understanding of video production equipment, editing software, and graphic design tools. Creative Aptitude: Ability to create innovative, eye-catching designs and videos that appeal to diverse audiences. Project Management: Excellent organizational skills and the ability to manage multiple projects with tight deadlines. Communication: Strong verbal and written communication skills to effectively convey design ideas and collaborate with team members. Preferred Attributes Experience in web design, content creation, or branding within a college or university setting. Familiarity with UX/UI principles and responsive design for web and mobile applications. Knowledge of social media platforms, trends, and best practices in digital marketing. Ability to work independently while collaborating effectively within a team.