Marketing Officer

Responsibilities

• Contribute to the implementation of marketing strategies
• Support the marketing manager in overseeing the department’s operations
• Organize and attend marketing activities or events to raise brand awareness
• Plan advertising and promotional campaigns for products or services on various media (social, print etc.)
• Liaise with stakeholders and vendors to promote the success of activities and enhance the company’s presence
• See all ventures through to completion and evaluate their success using various metrics
• Prepare content for the publication of marketing material and oversee distribution
• Conduct market research to identify opportunities for promotion and growth
• Collaborate with managers in preparing budgets and monitoring expenses

Requirements and skills

• Proven experience as a marketing officer or similar role
• Solid knowledge of marketing techniques and principles
• Good understanding of market research techniques, statistical and data analysis methods
• Excellent knowledge of MS Office and marketing software (e.g. CRM)
• Thorough understanding of social media and web analytics
• Excellent organizational and multi-tasking skills
• Outstanding communication and interpersonal abilities
• Creativity and commercial awareness
• A team player with a customer-oriented approach
• BSc/BA in marketing, business administration, or relevant field