About BYD
BYD is a hightech company devoted to technological innovations for a better life. BYD is dedicated to providing zeroemission energy solutions.
As a leading batteryelectric zeroemission vehicle (ZEV) manufacturer BYD has created a broad range of batteryelectric hybridelectric and internal combustion (IC) passenger vehicles. Developing electric vehicles that are intelligent and connected BYD is inaugurating a new age of automotive innovation featuring a sleek design and an innovative user experience.
About the Role
We are seeking a highly motivated and experienced Product Planning Manager to join our team. The successful candidate will play a pivotal role in shaping the future of our product portfolio by identifying market trends understanding customer needs and translating these insights into strategic product plans. This role requires a deep understanding of the automotive industry strong analytical skills and the ability to work collaboratively across various departments.
Key Responsibilities:
- Market Research and Analysis:
- Conduct comprehensive market research to identify emerging trends customer preferences and competitive landscape.
- Analyse data to derive actionable insights and recommend products. strategies.
- Product Strategy Development:
- Develop and implement product plans that align with the companys overall strategy and market demands.
- Define product positioning target markets and competitive advantages.
- Collaborate with engineering design and marketing teams to ensure product plans are feasible and aligned with company goals.
- Product Lifecycle Management:
- Oversee the entire product lifecycle from concept to launch ensuring timely delivery and adherence to quality standards.
- Monitor product performance and make necessary adjustments based on market feedback and sales data such as managing BYD year model facelift and next generation.
- CrossFunctional Collaboration:
- Work closely with sales marketing engineering and production teams to ensure seamless product development and launch processes.
- Facilitate communication and coordination among different departments to achieve product objectives.
- Financial Analysis and Budgeting:
- Develop and manage product budgets and forecasts.
- Analyze the financial performance of products and recommend costsaving measures or revenueenhancing strategies.
- Stakeholder Engagement:
- Engage with our distributors and dealers to gather feedback and ensure customer satisfaction and great user experiences.
Qualifications:
- Bachelors degree in business administration Engineering Marketing or a related field.
- Minimum of 5 years of experience in product planning product management or a related role within the automotive industry.
- Strong understanding of Australasias automotive market trends technologies and competitive landscape.
- Experience in product lifecycle management and customer satisfaction metrics.
- Excellent analytical strategic thinking and problemsolving skills.
- Proven ability to manage multiple projects and meet deadlines.
- Exceptional communication and interpersonal skills.
- Proficiency in data analysis tools and software (e.g. Excel Tableau SAP).
This role requires a proactive and strategic thinker who can stay ahead of market trends and competitor activities to ensure BYDs products meet and exceed local market expectations.
If you believe you are a good fit for the role please dont hesitate to click on APPLY and submit your updated resume.
BYD Australia is under rapid expansion with plenty more opportunities to arise. If you are ready to make the most of everything youve learned so far be challenged work together with industry leaders and be a part of a supportive and vibrant team then BYD is ready for you.