CRM Executive

Our client a leading company in the iGaming sector is looking for a CRM Executive for their Barcelona office.

Tasks

• Collaborate with crossfunctional teams to develop and execute effective CRM strategies aligned with business objectives.
• Identify and segment target customer groups to tailor communication strategies.
• Oversee the collection analysis and maintenance of customer data to ensure accuracy and completeness.
• Utilize CRM tools and platforms to manage customer profiles preferences and interactions.
• Monitor and analyze campaign performance providing insights and recommendations for improvement.
• Develop and optimize customer activity to enhance the overall customer experience.
• Identify touchpoints for personalized communication to improve customer satisfaction and retention.
• Implement marketing automation tools to streamline communication processes and improve efficiency.
• Work on personalization strategies to offer customized content and deals based on customer preferences and behavior.
• Monitor key CRM metrics and generate regular reports to assess the success of CRM initiatives.
• Provide insights and recommendations for continuous improvements.
• Work closely with marketing operations and customer service teams to align CRM strategies with overall business goals.

Requirements

• 2 years of experience in a role similar to CRM Executive in the iGaming industry
• Proactive personality with the ability to work in a team.
• Experience working with Salesforce or Microsoft Dynamics.
• Good knowledge of SQL Tableau MS Power BI.
• Great communcation skills in Spanish
• Analytical ability.