You’ll make an impact as you:
- Coordinate and oversee promotional campaigns and partnerships from their inception through to execution, including analysis of ROI and post-campaign summaries.
- Manage Google Ads, LinkedIn Ads, and Website SEO.
- Supervise Sales Development Representative (SDR) partnerships to guarantee full delivery of contracts, proper execution of programs, and continuous optimization.
- Manage lead processes in Salesforce, ensuring prompt lead qualification, accurate assignments, and thorough documentation of opportunities stemming from marketing initiatives.
- Monitor and report on pipeline progression and conversion rates, maintaining and innovating dashboards and reports for stakeholder communication.
- Cultivate and update lists of target accounts and titles, ensuring a focus on strategic growth areas.