Social Media Manager - Fashion Tv Luxury Wellness

Overview:

Key Responsibilities:

• Develop and implement social media strategies to increase brand awareness and engagement.
• Create and manage the content calendar including writing and editing engaging social media posts.
• Utilize social media management tools to schedule and analyze posts for optimal performance.
• Monitor and respond to comments and messages across social media platforms in a timely and professional manner.
• Stay updated on industry trends and competitor activities to adjust strategies accordingly.
• Collaborate with the marketing and content teams to ensure cohesive brand messaging across all channels.
• Analyze social media metrics to track performance and generate reports for management.
• Manage influencer partnerships and collaborations to expand brand reach and engagement.
• Stay abreast of platform updates and algorithm changes to optimize content strategy.
• Identify and implement new social media opportunities and trends to maximize brand exposure.

Required Qualifications:

• Bachelors degree in Marketing Communications or related field.
• Proven experience in managing social media platforms for a fashion or luxury brand.
• Demonstrated expertise in creating engaging and effective social media content.
• Proficiency in using social media management tools such as Hootsuite Buffer or Sprout Social.
• Strong understanding of social media analytics and reporting.
• Excellent written and verbal communication skills with a keen eye for detail.
• Ability to multitask and prioritize in a fastpaced dynamic environment.
• Knowledge of SEO and content optimization for social media platforms.
• Experience in developing and executing social media advertising campaigns.
• Understanding of branding principles and how they apply to social media content.

Working Days: Monday to Friday

Location Mumbai Santacruz West (Please apply only if you can relocate/work in preferred location)

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