Performance Marketing Senior Specialist

Digital Marketing Operations:

Support digital marketing initiatives through providing proper analysis as required in order to ensure the consistency of the business

Provide reports and analyses of digital marketing activities ( display campaigns) driven by the customer search behaviors in order

to communicate the digital marketing performance to the concerned

Digital Marketing Campaigns (Web/APP):

Ensure SEO (search engine optimization) activities are up to the best industry standards through customer searching behavior and

cooperation with content team to bring Nahdi websites to the top search results for selected

Implement and Supervise SEM campaigns (search engine marketing) to ensure high quality traffic to the site and expenditures

optimization to position Nahdi website

Cooperate with 3rd party (agencies) through executing, monitoring and optimizing retargeting campaigns to ensure customers revisit

e-commerce

Execute, monitor and optimize email/SMS campaigns through collaborating with relevant stakeholders ( Loyalty team, promotions

team, etc ) upon the business needs in order to attract Nahdi s

Collaborate with Media buying agencies to ensure cost efficiency for campaigns

Customer Searching Behaviors:

Analyze customer searching behaviors through the cooperation with concern stakeholders ( Content team and traffic team) in order

to provide the content required (efficient keywords) by online customers for bringing the best quality traffic from organic search to

Requirements

Bachelor s Degree

1-3 Years of Experience (E-Commerce/Digital Marketing)

Knowledge of Digital Marketing Landscapes and Trends

MS Office Suite

Google AdWords

very good to excellent in English

Bachelor s Degree 1-3 Years of Experience (E-Commerce/Digital Marketing) Knowledge of Digital Marketing Landscapes and Trends MS Office Suite Google AdWords very good to excellent in English