SEO Specialist & Growth Hacker

Job Description

• Studying traffic and analytics
• Split-testing similar pages
• Building natural back links
• Analyzing the client’s competitors
• Maximizing local search exposure
• Developing strong calls to action
• Working with writers and designers
• Creating effective ranking strategies
• Researching the latest SEO practices
• Reviewing and analyzing client sites for areas that can be improved and optimized
• Preparing detailed strategy reports
• Identifying powerful keywords to drive the most valuable traffic
• Running PPC campaigns
• Writing powerful calls-to-action to convert visitors
• Filling websites and other content with effective keywords
• Writing effective SEO content for blogs, websites and social media accounts
• Developing link building strategies
• Analyzing keywords and SEO techniques used by competitors
• Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines
• Compiling and presenting SEO guidelines

Job Requirements

• Experience in building inbound organic search traffic and improving SERPs
• A background in creating reports showing web analytics data and site evaluations
• An up-to-date, working knowledge of current, past, and projected trends in the SEO industry
• Familiarity with the best tools in the SEO trade
• Able to work with Semrush
• Ability to build backlinks And do on-page and off-page optimization
• Proven success in link building and viral strategies
• A deep understanding of mobile strategy and how it relates to SEO
• A solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO
• Experience with Google and Bing’s services, including Analytics and Webmaster Tools
• Experience with Google’s Keyword Tool and other keywords told
• The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills
• The ability to deploy an effective local and long-tail search strategy
• In-depth keyword research
• Programming in HTML, PHP, etc.