Assistant Marketing Manager FMCG
Assistant Marketing Manager FMCG
Posted on :
25-03-2025
Employer Active
1 Vacancy
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Job Description
About our Client:
Our client is a wellestablished company in the FMCG industry known for its diverse product offerings and strong market presence. With a commitment to quality innovation and sustainability they continue to grow and expand their reach providing consumers with trusted everyday essentials.
Key Responsibilities:
- Develop and execute marketing strategies to enhance brand positioning and market reach.
- Conduct market research analyze consumer trends and assess competitor activities.
- Identify new product opportunities and optimize pricing strategies for competitiveness.
- Lead marketing campaigns from planning to ensuring alignment with business objectives.
- Collaborate with sales trade marketing finance and external agencies for seamless campaign .
- Monitor and analyze campaign performance sales data and profitability to drive improvements.
- Manage marketing budgets ensuring efficient allocation of resources.
- Oversee new product development processes from research to market launch.
- Guide creative direction for advertising promotional materials and brand communication.
- Mentor and develop team members fostering a highperformance and collaborative work environment.
- Present marketing strategies and performance insights to senior management.
- Stay updated on market trends and provide recommendations for business growth.
- Handle additional tasks as required to support overall marketing and business objectives.
Requirements
- Prior experience in marketing preferably within the FMCG sector.
- Strong analytical skills with the ability to interpret market data and trends.
- Excellent project management and communication skills.
- Ability to work crossfunctionally and lead teams effectively.
- Experience in campaign brand management and market research.
Marketing strategy, brand management & campaign , Market research, consumer insights & competitor analysis, Product development & launch management, Budget management & performance tracking, Digital & traditional marketing expertise, Strong communication, project management & leadership skills
Employment Type
Full Time
Key Skills
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