Marketing Manager

Whats the role about

The Manager Marketing is a key member of the West Africa team responsible for the delivery of the annual market plans enabling us to drive client satisfaction and consumer choice for Visa.

Reporting to and supporting the Head of Marketing in West Africa the role will be multifaceted and dynamic. The Marketing Manager will identify and drive opportunities to develop and execute digitalfirst market wide campaigns bespoke comarketing plans with Visas key clients across banks merchants fintechs and other strategic partners.

The ideal candidate must have strong strategic marketing skills digital marketing savvy and should have a thorough knowledge of multichannel marketing (with emphasis on digital and social media) experience managing marketing programs from concept to have a business outcomebased mindset be comfortable managing project budgets and schedules and be able to thrive in a fastpaced environment.

Interpersonal skills are critical as this position interfaces with Visas matrix teams at the local regional and global level as well as Visas diverse set of clients and partners.

Principal Responsibilities

Everyone is a leader at Visa and you will help to manage multiple marketing programs ensuring maximum traction with clients and sharing your subject matter expertise.

Confidently lead and facilitate marketingrelated conversations with clients to surface potential opportunities scope projects and pitch proposals in collaboration with the business development and other cross functional teams.

Execute client marketing initiatives (Banks Fintechs and Merchants) with cross functional teams to strategize and propose impactful and relevant marketing programs to deliver set business/marketing objectives.

Ensure that planned marketing activities align with key Visa priorities and client objectives and have welldefined business and marketing KPIs.

Manage agency partners to execute digital first integrated marketing programs and communications. Ensure timely executions from agencies and vendors as well as proper documentation and paperwork across the whole project lifecycle.

Define manage and accurately report budgets and deliver projects following due process and policies.

Working with Research and Insights team identify opportunities in the market through tracking of key payment trends cardholder behavior etc. and evaluate them to create strategic recommendations for future business propositions.

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Qualifications :

Demonstrated Experience
A digital first Marketing professional with strategic marketing expertise
Minimum 8 years in a role related to planning and executing 360 degrees marketing strategies and campaigns.
Innovative and creative thinker with a track record of delivery and ability to manage several projects concurrently and see them through from conception to conclusion
Is a strong team player able to work on multiple projects and in multifunctional teams
Is comfortable working in a fast paced handson growth orientated work environment must be adaptive to change
Is selfconfident and able to think on their feet
Strong personal motivation and commitment
Able to work with little management oversight
Is proactive and demonstrate initiative.
Pays strong attention to detail

Additional Information :

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race color religion sex national origin sexual orientation gender identity disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Remote Work :

No

Employment Type :

Fulltime