We are seeking a dynamic and creative Digital Marketing Associate to support our marketing team in developing implementing and optimizing digital marketing strategies. The ideal candidate will be responsible for managing social media accounts executing email marketing campaigns optimizing SEO/SEM efforts and analyzing digital performance metrics.
Assist in planning and executing digital marketing campaigns across multiple platforms (Google Ads social media email website etc..
Manage and create engaging content for social media channels (Facebook Instagram LinkedIn Twitter etc..
Support SEO and SEM efforts including keyword research onpage optimization and paid advertising strategies.
Coordinate and execute email marketing campaigns including list segmentation A/B testing and performance tracking.
Monitor and analyze website traffic and digital marketing performance using tools like Google Analytics.
Assist in content creation including blogs website copy infographics and video scripts.
Collaborate with design and content teams to ensure brand consistency across digital platforms.
Stay updated on the latest digital marketing trends and emerging technologies to enhance strategies.
Track and report on campaign performance providing insights and recommendations for improvement.
Bachelors degree in Marketing Business Communications or a related field.
13 years of experience in digital marketing social media management or content marketing.
Proficiency in Google Analytics Google Ads Facebook Ads Manager and SEO tools (e.g. SEMrush Ahrefs Moz).
Strong understanding of social media platforms trends and best practices.
Basic knowledge of email marketing platforms (Mailchimp HubSpot etc..
Experience with graphic design tools (Canva Adobe Photoshop or Illustrator) is a plus.
Strong analytical and problemsolving skills.
Excellent written and verbal communication skills.
Ability to multitask and manage multiple projects in a fastpaced environment.