Franchise Lead COPD
Franchise Lead COPD
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Job Description
At AstraZeneca we are united by a common purpose: to push the boundaries of science to deliver lifechanging medicines. Every day we make a difference by delivering potentially lifechanging medicines to millions of people worldwide. Our purpose is resultsoriented and so is our approach. Becoming a more agile and creative company means building a dynamic inspiring culture where we celebrate diverse bold thinking are curious creative and open to new insights and ways of working.
Currently we are looking forFranchise Lead COPD open care.
Responsibilities:
- Leads all aspects of commercial activities for the franchise including marketing strategy & new patient / patients on therapy targets identification empowering crossfunctional collaboration and strong patientcentric approach
- Develops local franchise strategy (based on Global strategy) and localized Brand plans including launch plan development & management of launch plan / performance reviews; ensures strategic integration of expanding portfolio and synergies across portfolio. Successfully identify plan and exploit new brand existing brand or trade opportunities to develop the business in line with marketing strategic direction. Supervise of using of all sources of market data to develop market models which allow product strategies to be optimised
- Develops local forecast with solid understanding of P&L assumptions insights / trends and solid resource and budget management to deliver on P&L. Drives of the brand plans & brand KPIs through close collaboration with cross functional partners. Plans monitors and reports team activities accurately and in time in line with AZ standards so that relevant KPIs are attained at MR / KAP level and at regional / national team level
- Develops relevant communication & campaign material manages external agencies and ensures signoff;
- Lead coach mentor the team in order to ensure a professional development of each team member enabling to reach its objectives and to create the highest possible value to the company. Develop and support strong crossteam collaboration
- Develops and manage relationships with KEEs in collaboration with Medical and senior management. Works with government affairs partners ensures policy shaping activities and market access to support growth of portfolio
- Engages proactively above market with global/regional team and other markets to facilitate best practice learnings and ensure quality deliverables
- Demonstrates business ethics and ensure active respect of values business ethics local laws policies and Marketing procedures. Ensures all activities and responsibilities are carried out in compliance with the high standards of ethics and integrity required by the Code of Conduct supporting Policies and Standards and Company Values to protect and enhance long term performance and reputation
- Other duties within positions scope as assigned by Line Manager
Knowledge Skills & Experience:
- Significant pharmaceutical commercial experience with a strong performance track record especially in open care market.
- Strong senior marketing and senior sales leadership with a successful track record of growing market share as well as preparing for and successfully launching new products and brands. Creative marketing capabilities together with rigorous commercial business sense
- Excellent track record of managing and developing individuals and teams. Demonstrated driver of motivation and crossfunctional teamwork
- Significant Pharmaceutical experience within Allergology Pulmonology COPD will be an asset
- Fluent in English
- High standards in ethical behaviour
- Strategic & Analytical skills
- Excellent Communication skills verbal & written
- Influencing skills
Join AstraZeneca and help us deliver lifechanging medicines. Be among our employees who continue to make us an innovationdriven company that stands firmly among the worlds leaders in biopharmaceuticals.APPLY!
Date Posted
24lut2025Closing Date
30mar2025AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds with as wide a range of perspectives as possible and harnessing industryleading skills. We believe that the more inclusive we are the better our work will be. We welcome and consider applications to join our team from all qualified candidates regardless of their characteristics. We comply with all applicable laws and regulations on nondiscrimination in employment (and recruitment) as well as work authorization and employment eligibility verification requirements.
Employment Type
Full-Time
