- Campaign Management: Plan execute and manage Facebook and Instagram ad campaigns to achieve client objectives including lead generation conversions and brand awareness.
- Audience Targeting & Segmentation: Leverage Facebooks audience tools to create highly targeted and optimized campaigns based on user behavior demographics interests and more.
- Optimization & Performance Analysis: Continuously analyze campaign performance and metrics (CPC CPM CPA ROAS etc. adjusting strategies and budgets to meet KPIs and improve ROI.
- Creative & Copy Collaboration: Work closely with the creative team to develop compelling ad creatives and copy that resonate with the target audience and align with campaign goals.
- Budget Management: Oversee and manage campaign budgets ensuring optimal spend distribution to maximize returns while staying within budget.
- A/B Testing: Conduct rigorous A/B testing for ad copy creative audience targeting and bidding strategies to continuously improve ad performance.
- Reporting & Insights: Prepare regular performance reports and provide actionable insights and recommendations to stakeholders clients and team members.
- Stay Current: Keep uptodate with the latest trends tools and best practices in Facebook advertising digital marketing and the broader social media landscape.
Qualifications :
- Minimum 1 year of experience managing Facebook Ads including expertise in creating managing and optimizing Facebook and Instagram campaigns.
- Analytical Skills: Strong data analysis skills with experience using Facebook Ads Manager Google Analytics and other reporting tools to assess performance.
- Knowledge of Ad Formats: Deep understanding of various ad formats (carousel video collection etc. and how to use them effectively in different campaigns.
- Technical Proficiency: Experience with Facebook Pixel custom audiences dynamic ads and retargeting.
- Creative Mindset: Ability to collaborate with designers and copywriters to create highperforming ad creatives that align with strategic goals.
- Attention to Detail: Strong attention to detail including the ability to test monitor and optimize campaigns to achieve the best results.
- Communication Skills: Excellent communication skills both written and verbal for interacting with clients and internal teams.
- Project Management: Strong organizational skills with the ability to manage multiple campaigns simultaneously while meeting deadlines
Additional Information :
Our Benefit Cafeteria is Packed with Goodies:
- Children Allowance
- Mental Health Support
- Sport Activities
- Language Courses
- Automotive Services
- Veterinary Services
- Home Office Setup Assistance
- Dental Services
- Books and Stationery
- Training Compensation
- And yes even Massage!
Ready to Take the Leap
Join a team where every day is an opportunity to take a RISK and come out on top. Follow us on LinkedIn and Instagram and let us be your hub for turning ambitious ideas and extraordinary solutions into reality.
At RISK we believe that our people are the driving force behind our success. Together we can achieve great things and push the boundaries of whats possible in the iGaming industry.
Remote Work :
No
Employment Type :
Fulltime