Business Development Manager Spirits Sales

The Business Development Manager (BDM) is a fulltime exempt position focused on building the Hotaling & Co. brands by calling on key on and offpremise accounts.  The position is focused on building and managing key account relationships driving quality distribution and menu placements and executing staff trainings and specialty events for the portfolio. The territory spans across the New York metro area with an emphasis on Manhattan Brooklyn and Long Island . The ideal BDM candidate will have wine/spirits and/or hospitality experience.

Salary range: $80100k base

Reporting

The BDM reports directly to the Regional Sales Manager.

Key Roles:

Distribution and Key Account Management

• Accountable for driving high quality distribution of HAC brands in identified target accounts and developing new prospects within assigned territory.
• Call on key accounts on an ongoing basis to review our brand priorities execute events to drive sales at account level and train account staff on brand attributes and selling points.
• Secure backbar distribution visibility and impactful menu placement plan in target accounts to enhance consumer pull and rateofsale.
• Guide accounts in effective merchandising through proper shelf management and brand visibility and ensure brand marketing materials and displays are utilized within your assigned account base.
• Responsible for developing and maintaining sustainable records of sales achievements/quotas and an organized list and plan for both on and off premise accounts.

Relationship Development

• Build and maintain effective business relationships with the trade bartending community distributors gatekeepers and local market influencers.
• Collaborate with distributor on brand and sales objectives through ridewiths team meetings and general sales meetings.

Education and Training

• Conduct product education / samplings educate store personnel and consumers and complete post sampling recap.
• Develop and manage spirits master classes for key accounts and consumers ensuring we are top of mind in the mixology/ bartending community and within our top tier accounts (both on and offpremise).

Events & Activation

• Help source consumer and trade events to generate trial and awareness of our brands while appropriately integrating the appropriate brand messaging and experience.
• Set up and attend brand building promotions on premise and special events (retailer & consumer samplings brand launches cocktail contests pairings etc).
• Develop and promote specialty cocktails for brands accounts and PR efforts.

Local Market Insights

• Monitor and report competitive activity brand movement pricing and distribution penetration and highlight opportunities to Marketing and Sales team.

Qualifications :

• Bachelors degree or minimum 3 years experience with proven track record of achievement. 
• 3 years of experience in alcohol sales.
• Selfstarting enthusiasm with cando attitude.
• Able to work as part of a team and independently.
• Willingness to work fulltime nontraditional late night hours as required and travel throughout assigned territory and occasionally beyond.
• Must be reliable and possess a high level of work ethic to go above and beyond to accomplish goals.
• Proven ability to develop relationships and influence others (accounts bartenders and distributor teams).
• Passion for artisanal and craft spirits.
• Resourceful creative and organized with ability to manage timelines budgets and event logistics
• Excellent communication and selling skills (both verbal and written).
• Strong computer skills particularly in MS Office Suite
• Must have a car a valid drivers license and a clean driving record
• Physical capabilities necessary to complete duties of the job

Preferred Skills

• Recognized credibility in local mixology / bartending community a plus.
• On and offpremise sales marketing or promotion experience in the local market.
• Existing relationships with top accounts in the local market and with Southern Glazers Wine & Spirits. 

Additional Information :

Why work at Hotaling & Co.

Number one hands down the people and the brands are unparalleled!

Great benefits: medical dental vision FSA 401k with match life and AD&D STD LTD Employee Assistance Program.

Other goodies: Educational Assistance Program to further your knowledge and prepare you for the next step annual National Company Meeting paid parental leave sick and vacation hours 12 holidays a year volunteer hours.

Remote Work :

No

Employment Type :

Fulltime