Marketing Manager In-House Media Strategy

The Marketing Manager role will support the Marketing Director based in London to develop and implement the overarching global brand media strategy to meet Hayu business goals manage planning operations and project manage multimedia ATL campaigns across all our markets.

Additionally the Marketing Manager will work alongside the Senior Digital Manager and the media agency to align all media strategies fostering a holistic approach that ensures all channels contribute to the broader business objectives. This collaboration is crucial in efficiently and effectively aligning ATL plans with alwayson digital campaigns and ensuring that these efforts support and enhance subscriber acquisition goals.

The successful candidate will be as passionate about reality TV as they are about media and marketing combined with an eagerness to work in a digital data driven business. They will need to be capable of building out strategy developing and creating campaigns all while maintaining smooth operational processes within the department.

A balanced creative and analytical mindset is required to execute best in class audiencefirst media campaigns alongside the ability to work in a fastpaced dynamic environment.

Key Responsibilities:

• Act as brand champion for Hayu working with the marketing team to continuously evaluate refine and ensure alignment of the brand proposition and tone of voice across all media touch points across all markets.
• Support the creation and development of annual media strategy and key tent pole marketing strategies that meet business objectives and KPIs.
• Analyse market trends and audience insights to help identify optimal media approach and channels alongside Marketing Director and inhouse digital teams. 
• Project manage global campaign media process from briefing through to post campaign analysis. Including global governance of ATL media plans overseeing media budgets identifying potential cost efficiencies and monitoring performance. 
• Coordinating creative workflows from briefing through to creative delivery.
• Manage delivery of global post campaign analysis reports with multiple stakeholders to understand impact and inform future campaigns and media strategies.
• Maintain and foster the global relationship with the media agency.
• Build collaborative relationships both internally (Marketing PR Creative Finance Legal Research Content Commercial and Product) and externally (Commercial Partners Brand Partners and Agencies).
• Ensure compliance across all marketing campaigns considering local nuances.
• Maintain and grow media owner relations. Stay abreast of industry news innovation in media and share knowledge internally.
• Create and execute presentations for both internal stakeholders and external partners.

Qualifications :

Basic Requirements:

• Excellent organizational skills details orientated capable of managing multiple projects simultaneously while maintaining a focus on priorities and deadlines.
• Strong understanding of media landscape including digital paid advertising options and analytics tools. 
• Proven experience in developing and executing successful media campaigns across multiple channels. 
• Excellent communication and collaboration skills to work effectively with crossfunctional teams. 
• Datadriven decision making with the ability to analyze media performance and draw actionable insights. 
• Creative thinking and ability to generate innovative media concepts. 
• Experience in a media role either on the media agency side or clientside within related industries.
• Bachelors degree in marketing or a related field or equivalent professional experience.

Desired Characteristics:

• Eligible to work in the UK
• English proficiency

The responsibilities associated with this position are not limited to the above description and may be modified at any time by the Company.

Additional Information :

As part of our selection process external candidates may be required to attend an inperson interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversals policy is to provide equal employment opportunities to all applicants and employees without regard to race color religion creed gender gender identity or expression age national origin or ancestry citizenship disability sexual orientation marital status pregnancy veteran status membership in the uniformed services genetic information or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability you have the right to request a reasonable accommodation. You can submit your request to .