APAC Field Marketing Wise Platform
APAC Field Marketing Wise Platform
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Job Description
Were looking for a Field Marketing Manager who is passionate about the Wise mission money without borders. Youll be a part of the Wise Platform team leading the most impactful projects and programmes of work in order to expand our growing list of global partners helping us deliver world class payment service solutions to our partners and their customers across the APAC region. This role is based in our Singapore office.
Wise Platform is a subteam in Wise which empowers banks fintechs and enterprises to build global payments solutions through their own channels. Weve launched partnerships globally with the likes of Standard Chartered Google Pay Aspire Xero and Bank Mandiri and today have 70 global banks and platforms connected and powered by Wise Platform.
Whats the role
To start us on this journey were looking for an experienced Field Marketer ready to take on their next big step helping establish a regional B2B marketing function in APAC.
Youll need to apply your experience of working with global teams to develop and execute local marketing strategies measurement and GTM materials. As the first Wise Platform marketing team member within the region youll need to be comfortable in solving challenges and establishing ways of working. But you wont have to do this alone as youll be supported by our wider team of global marketing experts across content PR and events.
Daytoday youll lead Wise Platforms regional marketing activities for the APAC region supporting the team on running largescale inhouse and thirdparty events campaigns and collateral that can help generate demand and awareness for Wise Platform as well supporting the Sales team in moving deals through the pipeline.
You will work crossfunctionally with Sales Product Design PR and other teams to ensure maximum velocity is achieved through our sales cycle. Your efforts will directly impact our revenue growth by enabling our commercial teams to sell more better and faster
Your Mission:
Own and deliver Wise Platforms regional marketing strategy to attract engage and acquire enterprise partners
Become an expert in our Wise Platform product and deeply understand the pain points of our priority verticals and prospects and how they vary across the region
Help build and optimise the lead generation and nurture program globally and locally
Help manage and execute local events both owned and thirdparty to support the region sales team in building out the pipeline and accelerating existing deals
Design and execute local campaigns analysing performance and use data and insights to identify and implement opportunities for increasing engagement and conversion rates at all stages of the customers lifecycle journey
Work closely with the content and enablement teams to develop localised content and resources
Own the local P&L for our our crosschannel marketing mix and determine the best combination to deliver the greatest impact
Qualifications :
About You:
Are a Singaporean Citizen/Permanent Resident of Singapore (Please note that we are currently unable to sponsor visas for this position)
5 years experience working in Field Marketing roles or running campaigns in B2B marketing teams
Experience in running and managing events
Youre a confident communicator able to speak to colleagues and partners with conviction and clarity
Excellent verbal and written communication skills and strive to have a customerfirst mindset.
Experience working in financial services: payments banking or B2B solutions targeting banks and enterprise partners
Selfstarter and impactdriven: you enjoy taking ownership of projects with limited oversight. You thrive more on autonomy than structure. Youre not afraid to take responsibility and ownership of your work. You come ready equipped with perseverance and a sizable sense of humour.
Quick learner and problem solver with a strong analytical mindset and eager to learn and develop with a passion for using data to improve campaign performance.
Desirable skillsets/experiences:
Native/Expert proficiency in a second language
Experience in using HubSpot
Experience working in an international organisation
Worked in a startup environment before
Familiar with financial services and major regulatory landscapes and understand how the remittance landscape / international payments works today
Additional Information :
Salary: SGDRSUs
For everyone everywhere. Were people building money without borders without judgement or prejudice too. We believe teams are strongest when they are diverse equitable and inclusive.
Were proud to have a truly international team and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected empowered to contribute towards our mission and able to progress in their careers.
If you want to find out more about what its like to work at Wise visit Wise.Jobs.
Keep up to date with life at Wise by following us on LinkedIn and Instagram.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
