CMD Senior Manager - Private Equity European Core Markets

Purpose of the role

1. You will play a pivotal role in shaping and driving the growth strategy for our private equity practice with a focus on our core markets in Continental Europe.
2. You will lead business development initiatives enhancing client relationships and increasing market share in key financial centres globally.
3. You will work closely with PE partners and the wider CMD team to identify and drive forward new business opportunities with high energy and passion.

You will be responsible for:

Strategy and Implementation

• Develop and implement the regional Private Equity business development (BD) and marketing strategy ensuring alignment with global PE and firm priorities.
• Ensure regional alignment of activities through effective leadership and communication and by fostering and facilitating strong intragroup collaboration.
• Track progress against the plan and refine approach accordingly to achieve the overarching goals.
• Commission indepth research on PE product and market trends clients prospects and competitors to inform strategic marketing decisions.

Client and Market Development (working together with local CMD team members and Client Development Managers as needed)

• Act as the goto regional expert for information about the Private Equity Groups BD and Marketing priorities activities campaigns priority clients prospects and credentials.
• Help to facilitate the flow of information to drive collaboration and crossselling of client relationships and products across the private capital spectrum.
• Produce highquality clientfacing capability statements asset teasers and presentations and ensure they are shared and recycled across the group.
• Provide endtoend support on regional RFPs including facilitating go/no go decisions; and feed into global panel RFPs as needed (led by our Global Proposals Team).
• Support regional client targeting exercises and 1:1 client engagement with priority clients.
• Maintain oversight of priority clients and prospects including who is leading on each relationship/pursuit in the region.
• Initiate and manage client feedback in particular postmatter reviews.
• Maintain the upkeep of marketing materials such as key differentiator positioning statements practice descriptions details of transactions legal directory rankings and awards.

Marketing and Reputation Building

• Work closely with the partners and our knowledge team to identify hot legal and commercial developments and build successful marketing campaigns and thought leadership pieces around these with the support of the BCM team.
• Help identify coordinate and deliver flagship multiclient events in the region (seminars webinars roundtable dinners conferences etc) with assistance from the Events and Brand Communications & Marketing teams.
• Identify and coordinate highprofile CCsponsored marketfacing initiatives e.g. Private Equity Lawyers Forum conference BVCA Summit sponsorship BVCA Private Equity roadshow. 
• Evaluate effectiveness and ROI of regional marketing spend.
• Prepare regional Private Equity directory and awards submissions and support the directory research cycle including liaising with the researchers (with the support of our central directories team).
• Prepare regional directory and award submissions that are being prioritised.
• Liaise with the PR team to capitalise on media opportunities.

Qualifications :

• Extensive experience in business development preferably within a law firm or professional services environment with a focus on private equity.
• Strong understanding of the private equity market and key players.
• Proven track record of developing and executing successful business development strategies and marketing initiatives.
• Excellent relationshipbuilding skills with the ability to engage effectively with clients partners and sector leaders and work in a matrix structure.
• Strong leadership abilities and highly effective influencing skills ideally operating in an international business.
• Exceptional communication and presentation skills both written and verbal.
• Extensive experience supporting the RFP processes from gono go through to pitch rehearsals.  Experienced in producing high quality marketing materials for client development opportunities.
• Strong technical proficiency and familiarity with tools like Preqin Pitchbook Capital IQ Mergermarket platform etc.
• Bachelors degree in business marketing law or related field. An MBA or similar advanced degree is preferred.

Additional Information :

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