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As the Social Media Manager across the next 12 months you will be responsible for delivering the social media strategy for the business with a focus on the Mecca Bingo brand.
This role is both highly creative and analytical and requires someone who is agile and fast thinking to capitalise on reactive opportunities as well as someone who can be calm and collected to reflect and review data taking key learnings forwards and evolving the strategy.
You will be part of a small energetic and collaborative team and will have the support of two execs and youll be a person who loves to explore new ideas and test new thinking.
Youll be eager to immerse yourself in the world of a bingo player and understand their loves hates passions challenges and fascinations. As a result youll constantly be exploring new ways to engage them in our world and make sure our social pages offer conversational shareable value to them and their networks.
As the Social Media Manager youwill take responsibility for.
Evolving and optimising all opportunities to create a brand driven community that is one of a kind in the industry and serves to retain and grow customer loyalty and engagement.
The daytoday leadership and priorities for the social media team and thirdparty social relationships both in the UK and in Gibraltar so the ability to motivate and manage remotely is as important as the understanding of the need to travel reasonably regularly.
Ensuringthat existing strategies work as hard as possible whilst constantly exploring new opportunities to reach engage and convert customers.
Building effective relationships across the business including the creativestudio copy team promo community management and performance marketing teams.
Planning a threemonth rolling social media content calendar working with immediate team and design resource to identify key opportunities promotional messaging and brand priorities to create a wellbalanced customercentric plan.
Managing all social media initiatives and social media content / distribution reach / engagement measurement with a focus on engagement and sentiment including a robust measurement framework.
Continually monitoring results and data evolving the strategy and making recommendations to the wider business around priorities and budgets.
Working closely with the Head of PR & Content in defining how we use customer facing communications and content to optimise the overall social media strategy and wider content strategy across PR and blog.
Qualifications :
Experience in social media in consumer facing multichannel business working across retail and digital commercially focused businesses. Regulated industry experience a plus.
Proven track record in developing and delivering social media marketing and content distribution in a fastmoving multichannel environment or high transactional B2C business.
The ability to plan develop create and execute brilliant consumer content interactions via social media.
Effective communicator and operator at middle management level etc
Excellent influencing skills to ensure positive and effective working relationships.
Track record inleading and developing small teams.
Additional Information :
Capable of working under pressure and able to set and achieve high standards.
Resilient to a tee with a restless attitude and strong work ethic.
Selfconfident with the ability to contribute at senior level.
A problem solver willing to find new ways around obstacles.
A passion for customercentric comms eager to constantly source insights and test new ideas to delight customers.
Challenges conventional thinking to remove bureaucracy and unlock innovation.
Openminded flexible and willing to try new ideas with an entrepreneurial spirit.
Remote Work :
No
Employment Type :
Fulltime
Full-time