SEO Specialist ZR685JOB
SEO Specialist ZR685JOB
Posted on :
01-02-2025
Employer Active
1 Vacancy
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Jobs by Experience
5years
Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
01-02-2025
Job Description
Job Overview:
The SEO Specialist plays a critical role in ensuring the company s search engine visibility organic traffic growth and website optimization efforts. Reporting directly to the Digital Marketing Manager this role is responsible for developing and executing datadriven SEO strategies conducting indepth keyword research optimizing website architecture and implementing technical SEO best practices to improve rankings user experience and conversions. This is a highly technical role that requires deep expertise in search engine algorithms site performance optimization structured data backlink building and AIdriven search trends. The SEO Specialist must be both strategic and handson capable of implementing complex SEO enhancements directly particularly within WordPress environments.
Job Description:
- Develop and implement comprehensive SEO strategies to improve organic rankings search visibility and website authority.
- Continuously analyze search engine algorithms and AIdriven ranking trends to ensure strategies remain effective.
- Optimize onpage SEO including meta tags schema markup header structures and content formatting.
- Conduct advanced keyword research to identify highimpact opportunities for content optimization and growth.
- Collaborate with the Digital Marketing Manager to align SEO efforts with broader marketing and lead generation goals. Technical SEO & Website Optimization
- Perform detailed site audits to detect and resolve issues such as crawl errors broken links 404s redirects XML sitemap inconsistencies and duplicate content.
- Optimize site performance page speed and Core Web Vitals to enhance user experience and search rankings.
- Manage structured data implementation (Schema.org JSONLD) to improve rich snippet appearances in SERPs.
- Ensure best practices in indexing canonicalization robots.txt handling and mobilefriendliness.
- Work on server performance optimization collaborating with web developers or hosting providers to enhance technical efficiencies. Backlink Strategy & OffPage SEO
- Develop and execute ethical and sustainable linkbuilding strategies to improve domain authority and referral traffic.
- Monitor and manage toxic backlinks conducting regular audits and disavowing harmful links when necessary.
- Identify opportunities for guest blogging digital PR and industry partnerships to acquire highquality backlinks. AI & Emerging SEO Trends
- Stay at the forefront of AIdriven search trends including Googles Search Generative Experience (SGE) conversational search and AIpowered search algorithms.
- Optimize for voice search featured snippets and zeroclick searches to maximize visibility in AIpowered search results.
- Leverage AI tools for content optimization data analysis and automation of repetitive SEO tasks. Performance Tracking & Reporting Monitor SEO performance metrics including organic traffic keyword rankings backlinks and conversions. Use tools like Google Search Console Google Analytics and Looker Studio to generate insightful reports. Provide regular performance analysis with actionable recommendations to improve organic growth.
Requirements
- 10 years of experience in digital marketing with at least 5 years of direct handson experience in SEO strategy and execution.
- Must be highly technical capable of implementing SEO optimizations personally rather than just providing recommendations.
- Advanced knowledge of WordPress SEO including site architecture optimization plugin management and technical troubleshooting.
- Expertise in handling 404 errors 301 redirects XML sitemaps canonical tags robots.txt and hreflang tags.
- Strong proficiency in site speed optimization Core Web Vitals and mobile SEO best practices.
- Familiarity with serverside performance improvements (e.g. caching CDN configuration hosting considerations) is highly advantageous.
- Experience in a B2B environment is required preferably with international market exposure.
- BPO experience is advantageous but not required.
- Strategic yet handson capable of implementing complex technical SEO solutions directly.
- Strong analytical mindset able to interpret data and optimize strategies accordingly.
- Excellent problemsolving skills for debugging technical issues and improving SEO performance.
- Passion for staying ahead of search algorithm updates AIdriven search trends and emerging SEO technologies.
Benefits
Permanent Workfromhome setup
Companyprovided equipment
Secondary WiFi Modem
21 Leave Credits
100% conversion of UNUSED leave credits
HMO on Day 1
13th Month Pay
Grab Voucher every month
Birthday Gift
Loyalty Gift
Christmas Gift
WorkLife Balance
Active employee engagements physically such as Christmas Party & Team Building and virtual events such as townhall with prizes.
Employment Type
Full Time
Key Skills
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