DIGITAL MARKETING MANAGER
DIGITAL MARKETING MANAGER
Posted on :
15-01-2025
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1 Vacancy
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Job Description
Our client is a leading advertising company in Nigeria. Due to expansion they are in need of a DIGITAL MARKETING MANAGER to oversee the strategy execution and performance of all digital marketing initiatives for the agency and its client
LOCATION: Lagos
JOB RESPONSIBILITIES
- Develop and execute comprehensive digital marketing strategies tailored to client objectives.
- Stay ahead of industry trends and emerging technologies to identify innovative digital opportunities.
- Integrate digital solutions seamlessly into broader marketing campaigns.
- Plan execute and optimize multichannel digital campaigns including social media SEO/SEM email marketing and content marketing.
- Monitor campaign performance analyze data and provide actionable insights to improve results.
- Ensure all campaigns are delivered on time and within budget.
- Collaborate closely with creative account management and strategy teams to align digital efforts with client goals.
- Provide guidance and support to junior digital team members fostering growth and skill development.
- Establish KPIs and benchmarks for digital campaigns ensuring clear tracking of performance.
- Prepare and present detailed performance reports showcasing ROI and opportunities for improvement.
- Act as the primary point of contact for clients regarding digital marketing efforts.
- Provide thought leadership and proactive recommendations to clients positioning the agency as a trusted partner.
- Identify opportunities for new digital products platforms and services.
- Lead efforts to test and implement cuttingedge digital marketing solutions.
JOB REQUIREMENT
- Bachelor s degree in Marketing Advertising Digital Communications or a related field.
- Minimum of 57 years of experience in digital marketing preferably in an agency setting.
- Proven expertise in managing SEO SEM social media email marketing and analytics platforms.
- Strong analytical skills with the ability to translate data into actionable insights.
- Proficiency in tools such as Google Analytics Ads Manager HubSpot and other digital marketing platforms.
- ARCON certification is a plus. Excellent communication presentation and interpersonal skills.
- Ability to manage multiple projects and deadlines in a fastpaced environment.
- A creative mindset combined with a resultsoriented approach.
Employment Type
Full Time
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