Sales Training & Marketing Expansion Manager
HIGHLIGHTS
Location: Seattle Washington (Metro Area)
Position Type: Direct Hire
Hourly / Salary: Based on Experience
Residency Status: US Citizen or Green Card Holder ONLY
Our client is looking for a Sales Training & Marketing Expansion Manager to join th eir team!
Responsibilities
- Be a Hiring Machine
- Responsible for a fully staffed Sales and BDR team (“Always Be Hiring”)
- Have a bench plan in case of anticipated or unanticipated turnover.
- Networking should be the highest priority to find talent
- Leverage other resources (Job Boards LinkedIn etc.)
- Be creative and proactive to find and hire the right talent
- Consistently implement a 60 day gono go decision on new hires
- Immediate hiring needs: 2nd BDR in Seattle
- Set 30/45/60 day benchmarks to achieve for successful certifications or turnover
- Achieve BDR Hiring goals based on the updated 2025 business plan for future BDR positions
- Complete our Sales Certification within 15 days of start date
- Utilize sales related sales training and manuals for the following
- Work with BDRs to insure they are following our sales process the “Wedge” 3x3 Training model utilizing our scripts
- Utilize our call coaching and role play process in addition to shadowing sales appointments to increase their sales effectiveness
- Sales Reps should have a full Sales Funnel: 3x to new account goal in their 30/60/90 Sales Funnel
- Ensure at day 60 (Go no Go) new BDRs successfully complete our Sales Certification Process with gut check first 30 days and 45 days with Final completed by 60 days.
- Incumbent BDRs go through a periodic Sales Recertification Process minimum 1 year but mandatory if two months behind at any time of year
- Update any training materials and communicate to management and BDR’s
- Develop training for BDR staff that meets all levels of tenure through
- Ongoing shadow days with Pre and Post Call planning
- Develop Large Target Account Program
- Weekly Sales Trainings
- Leveraging Referral Sources Internally and Externally
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- Role Play and enforce the (3x3) Wedge and Overcoming objection handling scripts
- Use Daily/Weekly Activity & Results Scorecards
- Hold new reps accountable to specific agreed upon training and certification goals with timelines
- Require performance metrics against a timeline
- Provide Go/No Go recommendations on Reps to Director of sales
- Use scorecards and work with Director of Sales to insure BDRs are maintaining their activity & results levels to meet monthly weekly and daily goals and qualify for monthly bonuses.
- Coach to close the gap on any short falls utilizing Gil Cargil Coaching techniques
- Evaluate and work with Director of Sales to determine “will” or “skill” issues to close the gap
- Coaching/Management Style
- Be sure Sales Reps have a clear understanding of expectations/goals not only at the time of hiring but also ongoing (See Success as a BDR Health documents)
- Be able to train/demonstrate to what we know works
- Ask open ended questions to address concerns and get buy in
- Always rank and evaluate your team determine “will” or “skill” issues to close the gap
- Hold reps accountable to specific agreed upon goals with timelines
- Require performance metrics against a timeline
- Always evaluate and make recommendations to Director of sales on “TopGrading” reps
- Termination should never be a surprise
- No rep is better than a weak rep
- Selling Responsibilities
- Assist Sales Reps or take the lead as necessary with closing larger “Big Fish “accounts in all markets
- Team selling: Sales calls and Zoom calls with Sales Reps
- Blitz goals are set and followed consistently by the SSRs
- Create and implement games/incentives that reps want to play and can win
- Travel Requirements
- Be able to travel 3 out of 4 weeks per month coming home on the weekends.
- New Market Expansion
- Be available to travel up to three weeks in a row for a period until local management is in place and executing growth objectives (Up to 6 months)
- Be responsible for new growth markets
- Market Evaluations & Recommendations
- Develop and Deploy market entry strategy
- Recruit Train and Develop Staff
- Forecasting growth objectives in Sales and Profitability
- In the event of turnover in management or critical staff in the market this position will support the market by going back into it in person until it is stabilized.
- Take on additional projects or responsibilities such as follow up with Key accounts or Key Prospects for all divisions of the company as needed
- Recognition & Reward Program
- Retention Programs
- Assist customer service manager with converting reps from order taking to inside sales mindset
- Coach/Role Play with customer service reps to probe/find additional business
- Achieve Van Division Growth Objectives
- Overcommunicate/No Surprises
"We are GTN – The Go To Network"