The purpose of this job is to support the Manager Brand Marketing and assist in the development and execution of brand marketing strategies across all company channels.
Essential Functions
- Strengthens brand equity by assisting in the development and execution fully integrated marketing programs
- Partners closely with Manager Brand Marketing on the development of category marketing strategies
- Deliver marketing programs on time and on budget
- Assist Manager Brand Marketing with managing agency partners by actively participating in agency meetings and providing feedback
- Develop project briefs manage projects and provide feedback to ensure output supports brand strategy
- Collaborate on the creative process including copy writing graphic design and digital design
- Evaluate and track campaign performance; actively look for improvement opportunities
- Analyze research to build insightsdriven marketing programs and to understand category and competitive trends
- Collaborate with crossfunctional team members to drive overall brand strategy
- Maintain competitive analysis including competitive store and market visits
- Model behaviors that support the companys common purpose; ensure guests and team members are supported at the highest level
- Ensure all activities are in compliance with rules regulations policies and procedures
- Complete other duties as assigned
Qualifications :
- Bachelors degree in marketing or a related field required
- Minimum two years marketing or similar experience preferred
Specialized Knowledge
- Advanced Microsoft Office skills
- Understanding of social media and digital marketing trends
Competencies
- Excellent verbal and written communication skills
- Strong organizational skills and attention to detail
- Strong project management skills and ability to multitask
- Ability to analyze think critically and problem solve
- Ability to work independently or collaboratively within a group
- Ability to think creatively and identify new solutions
- Ability to work effectively in a fastpaced dynamic environment
- Ability to communicate professionally with all corporate levels vendors and customers
- Comfortable with changing technology
Additional Information :
All your information will be kept confidential according to EEO guidelines
Travel required less than 25%
General office work requiring sitting or standing for long periods of time
Remote Work :
No
Employment Type :
Fulltime