Sales Marketing Coordinator

Roles and responsibilities

Provide a co-ordination and administrative service for the hotel sales & Marketing team to assist with revenue generation of the hotel. Promotes the desired work culture around the five core values of Trust, Integrity, Respect, One Team and Service of the InterContinental Hotels Group and the brand ethos

A little taste of your day-to-day

Every day is different at IHG, but you’ll mostly be:

• Prepare all administration documents required by the Hotel sales & Marketing team
• Attend to telephone, fax, email enquiries in a timely manner
• Co-ordinate all famils and site inspections as required
• Attend monthly sales meetings
• Attend to all sales & Marketing department mail and maintain a correspondence data base
• Assist with direct mail campaigns
• Statistical collation on behalf of state (weekly)
• Maintain filing systems (manual and electronic)
• Maintenance and management of data base
• Assist with promotions and famils where requested
• Organize Trade shows, functions and exhibitions where applicable and advised by Superiors
• Assist with compilation of annual budgets, business plan and regular action plans
• Assist with tender submissions
• Stock control of collateral
• Execute advertising/creative briefs in a timely manner
• Create artwork and have collateral input for flyers for direct mail purposes & assist with promotional activities for rooms & conference
• Maintain and update promotional flyers
• Maintain stock of printed material
• Co-ordinate and maintain supply of corporate gifts and promotional items
• Assist with the preparation of new products and services
• Assist with the planning and development of promotional strategies and marketing plans for the hotel
• Distributes sales leads
• Work in line with business needs

Desired candidate profile

Bachelor Degree of Marketing / Hospitality Management / equivalent
Must be fluent in local language and other languages preferred
Customer Relationship Management:
Customer Communication: Assist in managing customer relationships by sending follow-up emails, responding to inquiries, and handling customer feedback in collaboration with the sales team.
Customer Retention: Work on strategies to enhance customer retention, such as sending promotional offers or organizing loyalty programs.
Skills and Qualifications:
1. Marketing Knowledge:
Strong understanding of marketing principles, sales strategies, and consumer behavior. Familiarity with various marketing channels, including digital marketing, email marketing, and social media.
Knowledge of sales techniques, including lead generation, conversion strategies, and relationship building.
2. Project Management:
Strong organizational and time-management skills to manage multiple projects simultaneously and ensure timely delivery of tasks.
Ability to coordinate various elements of campaigns, ensuring that deadlines, budgets, and quality standards are met.
3. Communication Skills:
Excellent verbal and written communication skills for interacting with both internal teams and external clients.
Ability to draft clear and compelling content for emails, reports, presentations, and promotional materials.
4. Analytical and Reporting Skills:
Ability to analyze market data, campaign performance, and sales results to assess the effectiveness of marketing and sales initiatives.
Experience using analytics tools (e.g., Google Analytics, CRM software) to track and report on campaign outcomes and customer behavior.