Creative Strategist
Creative Strategist
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Job Description
Are you ready to take your creative skills to the next level As a Creative Strategist (Manager) at our fastpaced innovative company youll be at the heart of our paid media campaigns shaping the way our brand connects with its audience. This role offers a unique opportunity to collaborate with talented teams develop ground breaking strategies and see your ideas come to life in impactful ways. If youre passionate about creativity datadriven insights and staying ahead of industry trends this is the perfect role for you!
As a Creative Strategist you will play a crucial role in driving the success of our paid media campaigns. You will work closely with our Brand Media Lead and crossfunctional teams to develop and execute innovative creative strategies that resonate with our target audience and deliver exceptional results.
Key Responsibilities:
Brief Development: Craft detailed hypothesisled briefs and lead brainstorming sessions for all paid digital assets brand and performance to ensure consistency for consumers.
Marketing Asset Oversight: Drive the briefing and oversight of paid media asset development ensuring they support our marketing goals comms strategy and comply with channel/platform best practices.
Asset management: Owning paid creative testing roadmap to hypothesise test and report on creative performance across KPIs and platforms.
Data Collaboration: Work with the Marketing and Paid Media teams to ensure data and insights are efficiently shared with the creative team translating these insights into impactful ads to deliver results for the business.
Market Research: Conduct ongoing market research and social listening tools like Sprinklr and Meta Ad Library to find fresh and compelling ad inspirations.
Metrics Understanding: Have a deep understanding of key metrics (CTR CR etc.) with the ability to analyse creative test results and make datadriven decisions. Industry Engagement: Actively engage with the latest industry trends and emerging design technologies.
Qualifications :
Creative Experience: Experience in creative roles with a solid understanding of creative strategy and operations particularly paid social.
Performance Marketing: Experience with performance marketing and data analysis tools like Smartly.
Proactive Attitude: A startup mentality eager to work as part of a small agile team with a proactive problemsolving approach.
Team Collaboration: Strong communication skills for effective team collaboration.
Learning Mindset: A commitment to staying ahead of trends in a rapidly evolving digital landscape
Additional Information :
BeneFITS
Employee discount (hello ASOS discount!)
ASOS Develops (personal development opportunities across the business)
Employee sample sales
Access to a huge range of LinkedIn learning materials
25 days paid annual leave an extra celebration day for a special moment
Discretionary bonus scheme
Private medical care scheme
Flexible benefits allowance which you can choose to take as extra cash or use towards other benefits
Why take our word for it Search #InsideASOS on our socials to see what life at ASOS is like.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
