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Role:
We are seeking an actionoriented product marketer who is excited to help accelerate the business of one of the newest fastest growth areas at ServiceNow. We need someone that will excel as an individual contributor and be a great collaborator with our talented product marketing team and business partners. The Director Product Marketing for Sales and Order Management (SOM) will be responsible for driving key elements of our marketing strategy including developing personabased and AI solution messaging creating sales and marketing content releasing new products and features and more. This position reports to the Sr. Director of Product & Solutions Marketing for Customer Workflows
The ideal candidate will have positioning messaging and storytelling in their DNA and demonstrates attention to detail and quality. They are a selfstarter and thrive in a fastpast environment.
What you get to do in this role:
Work closely with product sales and industry teams to develop positioning and messaging that articulates the unique benefits of ServiceNows Sales & Order Management to our target industries
Create messaging and content for various marketing touchpoints across the buyer journey and for campaigns such as keynotes case studies videos ebooks infographics and blog posts.
Provide updates of website content ensuring that the latest messaging is represented.
Help manage ServiceNows sales presence at key conferences and 3rd party events including speaker selection messaging support content review and related event staff management.
Develop and deliver sales assets and enablement that helps the sales team mature and close pipeline.
Partner with our technical product marketers and product managers to define compelling demo narratives.
Coordinate and execute product launches including messaging and positioning internal communications and field/event marketing.
Qualifications :
To be successful in this role you have:
15 years in enterprise software Product Marketing or equivalent
Familiarity with sales and order management CRM customer service and related enterprise solutions
Strong personabased messaging and storytelling experience
Exceptional people and management skills to interact with staff colleagues crossfunctional teams and third parties.
Very strong written and oral communication skills
Experience presenting to enterprise executives in digital and inperson events.
Bachelors degree or equivalent experience.
Must be comfortable with social media and community participation.
Up to 10% travel to support sales efforts and industry events
JV19
Not sure if you meet every qualification We still encourage you to apply! We value inclusivity welcoming candidates from diverse backgrounds including nontraditional paths. Unique experiences enrich our team and the willingness to dream big makes you an exceptional candidate!
Additional Information :
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible remote or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here.
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color creed religion sex sexual orientation national origin or nationality ancestry age disability gender identity or expression marital status veteran status or any other category protected by law. In addition all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process or are unable to use this online application and need an alternative method to apply please contact for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations including the U.S. Export Administration Regulations (EAR) ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
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Remote Work :
Yes
Employment Type :
Fulltime
Remote