Manager Global Partner Marketing At-Scale Partner Marketing

What you get to do in this role:   

As we continue to grow we are seeking a highly skilled and dynamic individual to join our team as a Manager Global Partner Marketing focusing on Reseller Sell Through for ServiceNow.

Position Overview: As the Manager Global Partner Marketing you will play a pivotal role in driving the Reseller Sell Through motion for ServiceNow one of our key routes to market through the ecosystem. You will be responsible for developing and executing strategic marketing initiatives in collaboration with our reseller partners to drive demand generation enablement and sales acceleration through building scalable program engagement. Initiatives will be primarily driven through our new Partner Marketing Experience (PME). This role requires a blend of strategic thinking creative marketing skillset partner audience insights and gotomarket expertise and handson execution to achieve business objectives and revenue targets.

Key Responsibilities:

• Create and execute a comprehensive marketing strategy and campaign to ServiceNow resell partners based on their level of access and engagement of our marketing programs. Candidate will also develop and deliver compelling marketing messages that support consumption of ServiceNows partner marketing programs; such as our Campaign Creator PDF and Demand Programs.
• Build a rewards program to promote consumption of ServiceNow marketing activity using our PME technology. Identify the most impactful rewards strategy program and criteria to support partner marketing engagement and investment leveraging relationships with the GPC programs strategic programs regional partner marketing strategic events and DASO teams.
• Establish a biannual Partner Marketing Advisory Council to discuss and identify current new and potential marketing initiatives with a select group of partners across partner expertise geography and size. Build strong relationships with our strategic reseller partners understand their business drivers requirements and identify the critical elements they need in a marketing program to drive business growth.
• Identify and craft written and video partner marketing success stories with resellers.
• Work closely with ServiceNow Partner Communications brand marketing customer success and DASO to ensure aligned messaging and coordinated marketing activities.
• Track analyze and report on the performance of marketing program leveraging data and insights to optimize strategies tactics and investments.
• Stay informed about market trends competitive landscape and industry best practices in partner marketing applying knowledge to continuously enhance our partner marketing programs and stay ahead of the curve.

Qualifications :

To be successful in this role you have:

• Bachelors degree in Marketing Business Administration or related field; MBA preferred.
• 7 years of experience in partner marketing channel marketing or related roles with a proven track record of success in developing and executing partner marketing strategies and programs.
• Demonstrated experience working with reseller partners preferably in the technology or software industry; experience with ServiceNow or similar enterprise software platforms is a plus.
• Strong understanding of the partner ecosystem channel dynamics and gotomarket strategies with the ability to build and maintain effective relationships with partners at all levels.
• Excellent project management skills with the ability to manage multiple projects simultaneously and deliver highquality results on time and within budget.
• Strategic thinker with a datadriven approach to decisionmaking and a focus on driving measurable business outcomes.
• Exceptional communication and presentation skills with the ability to effectively articulate complex concepts and ideas to both internal and external stakeholders.
• Resultsoriented mindset with a passion for driving growth and exceeding targets in a fastpaced dynamic environment.
• Strong proficiency in marketing automation platforms partner portals CRM systems and analytics tools.

FD21

Not sure if you meet every qualification We still encourage you to apply! We value inclusivity welcoming candidates from diverse backgrounds including nontraditional paths. Unique experiences enrich our team and the willingness to dream big makes you an exceptional candidate!

For positions in this location we offer a base pay of $121700 $213000 plus equity (when applicable) variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline and individual total compensation will vary based on factors such as qualifications skill level competencies and work location. We also offer health plans including flexible spending accounts a 401(k) Plan with company match ESPP matching donations a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Additional Information :

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible remote or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color creed religion sex sexual orientation national origin or nationality ancestry age disability gender identity or expression marital status veteran status or any other category protected by law. In addition all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process or are unable to use this online application and need an alternative method to apply please contact for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations including the U.S. Export Administration Regulations (EAR) ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

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