Sr Field Marketing Manager Partner Marketing Asia

 JOB TITLE: Senior Field Marketing Manager Partner Marketing (Asia)

Position Overview

ServiceNow is seeking a highly organized goaloriented and selfdirected Partner Marketing Professional to join our dynamic marketing team. This individual will be an active contributor to our larger marketing initiatives working closely with key partner leaders Alliances Channel Management global and regional campaign teams and various ServiceNow business units. The ideal candidate will possess proven experience in managing relationships with strategic partners and developing joint marketing plans including market awareness and demand generation programs that align with revenue targets. Adaptability integrated program development and the ability to thrive in a fastpaced hightech environment will be critical to success.

Essential Duties and Responsibilities

• Strategic Partner Collaboration: Work closely with ServiceNow Account Directors and partners to gain a deep understanding of their business objectives and challenges. Translate these insights into a comprehensive partner marketing plan aligned with broader business goals.
• Joint Marketing Program Development: Create manage and execute joint marketing programs with partners that drive measurable growth in pipeline and revenue. Develop campaigns that align with both ServiceNows and the partners objectives.
• Global & Regional Campaign Execution: Localize and adapt global partner marketing campaigns for regional markets. Ensure consistent and impactful execution across regions optimizing for local nuances and market needs.
• CrossFunctional Alignment: Facilitate collaboration between global and regional marketing teams field marketing and other stakeholders to ensure seamless program execution. Align partner marketing efforts with broader sales and business objectives for successful regional activation.
• Performance Tracking & Optimization: Measure key performance indicators (KPIs) and metrics to track the success of marketing initiatives. Regularly analyze program performance and provide actionable recommendations for continuous improvement.
• Agency & Resource Management: Manage local marketing agency relationships and resources to scale partner marketing programs. Ensure highquality execution and timely delivery across the partner ecosystem.
• Innovation & Best Practices: Continuously explore new marketing trends innovations and best practices to enhance program effectiveness. Elevate partner engagement and campaign results through creative approaches.

Required Qualifications

• Experience: Minimum of 10 years of marketing experience with a focus on Partner/Channel Marketing. Experience in regional marketing roles particularly in global matrixbased and collaborative organizational settings is preferred.
• Marketing Knowledge: Strong understanding of digital marketing content creation messaging and execution. Proficiency in inbound and outbound digital strategies including web search social nurture and relationshipbased marketing.
• Communication Skills: Excellent verbal and written communication skills with a proven track record of influencing and collaborating across teams and geographies. Ability to engage with senior executives and communicate at all organizational levels.
• Strategic Thinking: Ability to quickly understand complex concepts translate technical capabilities into customer benefits and develop strategic marketing plans that drive business results.
• Project Management Expertise: Exceptional project planning and execution skills with a strong sense of ownership. Ability to multitask prioritize anticipate obstacles and provide solutions in a fastpaced environment. Demonstrated drive for excellence in execution and achieving challenging goals.
• Storytelling & Writing: Strong storytelling and writing abilities to create compelling marketing content that resonates with diverse audiences.
• Global Perspective & Travel: Willingness to travel internationally for partner meetings industry events and customer engagement as needed.

Ideal Candidate Profile

The ideal candidate will be a strategic resultsoriented marketing professional with a proven track record of success in partner marketing within a hightech environment. They will be comfortable managing relationships with diverse stakeholders driving joint marketing initiatives and navigating complex global organizational structures. A passion for innovation an analytical mindset and the ability to adapt to changing market dynamics will be key drivers of success in this role.

 Education & Qualifications

• An undergraduate degree in marketing/business (or equivalent) is required and an advanced degree is strongly preferred.

Qualifications :

 Education & Qualifications

• An undergraduate degree in marketing/business (or equivalent) is required and an advanced degree is strongly preferred.

Not sure if you meet every qualification We still encourage you to apply! We value inclusivity welcoming candidates from diverse backgrounds including nontraditional paths. Unique experiences enrich our team and the willingness to dream big makes you an exceptional candidate!

Additional Information :

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible remote or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color creed religion sex sexual orientation national origin or nationality ancestry age disability gender identity or expression marital status veteran status or any other category protected by law. In addition all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process or are unable to use this online application and need an alternative method to apply please contact for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations including the U.S. Export Administration Regulations (EAR) ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

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