Content Manager

The Content Manager will craft and execute HCAs content strategy driving brand awareness client engagement and growth.

Reporting to the Head of Brand and Content this role manages content creation across digital and nondigital channels while supporting the organisations design needs by producing visually engaging materials.

Ideal candidates are creative strategic professionals with expertise in digital content and design.

Key Responsibilities include:

• Develop and execute a cohesive content strategy aligned with HCAs brand vision and 1HCA goals.
• Create and curate engaging content for websites blogs social media and video platforms supporting business objectives and client needs.
• Design onbrand visuals for digital and print platforms including social media graphics infographics and promotional materials using tools like Adobe Creative Suite and Canva.
• Manage the content calendar ensuring timely delivery of campaigns product launches and seasonal activities.
• Oversee HCAs digital platforms optimizing content for SEO and engagement.
• Collaborate with crossfunctional teams to ensure alignment across marketing sales and client services.
• Partner with the Communications Manager to support email marketing PR and clientfacing materials.
• Work with external agencies and freelancers for specialized content production including video and animation.
• Monitor content performance metrics providing insights and recommendations for continuous improvement.
• Ensure all content aligns with HCAs brand voice messaging and quality standards.

Qualifications :

• Bachelors degree in Marketing Communications Design Journalism or a related field.
• 3 years of experience in content creation digital marketing or a similar role with a strong portfolio in both content strategy and design.
• Proficiency in design tools including Adobe Creative Suite (Photoshop Illustrator InDesign) Canva or equivalent design software.
• Strong organizational skills with experience managing content calendars and coordinating crosschannel campaigns.
• Analytical mindset with experience in using metrics and insights to guide content strategy and optimize performance.

Additional Information :

About HCA:

Healthcare Australia (HCA) is Australias largest specialist healthcare recruitment and staffing provider. We are a large and diverse healthcare business with a strong presence in the staffing of nursing community allied and Crisis Response Management sectors in all States of Australia. 

Our Benefits:

• PeopleCentric Culture: Experience a workplace where people are at the heart of everything we do guided by our core values.
• HighQuality Product: Work with a topnotch product ensuring your efforts are backed by excellence
• Supportive Team: Thrive in a closeknit friendly and supportive team environment
• Continuous Development: Benefit from ongoing training and support with access to an education allowance to nurture your skills and career
• Hybrid Work: Enjoy flexible hybrid working conditions that empower worklife balance
• Generous Leave: Access extra leave (conditions apply) to recharge and rejuvenate and a day off for your birthday

Our Culture:    
  
We are a team working together we never forget that were peoplefocused. We respect human relationships and aim to make a big difference in peoples lives across the country.  We embrace a culture of inclusivity and we align our actions with Our Values:  
  
We are accountable      We care    We are team players      We are leaders  We understand your needs
  
Working for HCA will put you in a strategic position with opportunities for career growth and development along with financial and nonfinancial benefits. Healthcare Australia will continue to grow at exponential levels over the next few years and offers significant career advancement opportunities for the successful applicant.
This is an opportunity to make your mark within a friendly supportive and growing organisation. Please apply with your current CV and cover Letter.
   
At HCA we are committed to embracing diversity and committed to providing a safe working environment.
  
To learn more about HCA:

  
Only short listed candidates will be contacted