CRM Executive
CRM Executive
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Job Description
Reporting to the CRM Senior Director we are looking for a CRM Analyst to join our team in Mexico City with a focus on design and delivery of CRM campaigns for our clients including delivery of our customer lifecycle planning products.
You have good working knowledge of HTML CSS and mobile email design and enjoys staying current on industry best practices to support our clients with recommendations on innovative email features and capabilities including lifecycle strategy dynamic content interactivity intelligent targeting personalization database segmentation APIs and email templates.
Responsibilities
- Daily handson execution of CRM and marketing automation campaigns. This includes ownership of the setup maintenance and review of recurring and triggered campaigns maintaining a current understanding of industry best practices and applying them to the execution of our campaigns.
- Make recommendations and promote the use of innovative email features and capabilities including dynamic content interactivity intelligent targeting personalisation database segmentation APIs and email templates.
- Collaborate with our creative team to design and create world class CRM campaigns.
- Work with the analytics team to understand business and customer needs and site analytics required to measure campaign success.
- Analyse campaign and data results and reporting campaign performance summarising key insights and offering recommendations.
- Preparation of content grids for email SMS push notification communication.
Qualifications :
- 3 years of experience in CRM with working knowledge of marketing automation solutions (Salesforce Marketing Cloud Pardot Bloomreach Braze and Microsoft Dynamics)
- Experience in Marketing Automation and CRM campaign strategies and best practices
- Working knowledge of HTML CSS and mobile email design and an interest to be top of the class in this area
- Working knowledge of digital analytics tools (e.g. Adobe Analytics Google Analytics) and Appsflyer (desirable)
- Experience in loyalty programs specially in the retail sector
- Knowledge of digital campaigns through multiple direct channels including email push notification SMS WhatsApp.
- Desirable knowledge of Customer Journey development.
- Experienced in aata analysis and ability to interpret it.
- Knowledge in content grids Tags for digital communication tracking.
Note: We emphasise skills expertise and behavioural attributes over years of experience and traditional degrees. If you want to join our collaborative team we invite you to apply today with your resume in English.
Additional Information :
Join Jellyfish and experience a workplace where we prioritise your growth celebrate your contributions and empower you to tailor your work environment to suit your needs.
Savings fund: Youll save 5% of your monthly income and Jellyfish will contribute the same amount you save to your savings fund.
Custom Work Environment: Work remotely for up to 60% of your days.
Growth Your Way: Access to LinkedIn Learning with unlimited online courses.
Health Insurance: We provide a private health insurance policy that includes visual and dental plan coverage.
Unfortunately there has been an increase in fake recruiters impersonating Jellyfish and unlawfully using our brand name. If you are unsure if an email with a job offer you have received is genuinely from Jellyfish or if you suspect any fraudulent activity please report it to .
#LIHybrid
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
