Digital Content Specialist
Digital Content Specialist
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
The New York City Department of Youth and Community Development (DYCD) invests in a network of communitybased organizations and programs to alleviate the effects of poverty and to provide opportunities for New Yorkers and communities to flourish. DYCD supports New York City youth and their families by funding a wide range of highquality youth and community development programs including afterschool community centers fatherhood immigrant and literacy services Office of Neighborhood Safety runaway and homeless youth and youth workforce development. Position Overview:
The Digital Content Manager is responsible for driving the agencys digital content strategy ensuring alignment with the agencys mission to serve youth and communities. This role focuses on creating managing and analyzing content across various platforms with an emphasis on increasing engagement visibility and impact.
Responsibilities:
Content Strategy & Development:
Lead the development and execution of a comprehensive digital content strategy that aligns with the agencys mission and goals.
Create original highquality content in collaboration with the Communications team that highlights DYCDs efforts and achievements.
Identify gaps in existing content and integrate SEO best practices to optimize digital presence.
Platform Management & Analysis:
Manage the daytoday operations of DYCDs digital platforms including the agency intranet social media channels and content management systems.
Supervise and oversee the performance of Twitter Facebook LinkedIn and Instagram accounts.
Engagement & Outreach:
Develop and implement content engagement strategies aimed at exceeding social media metrics and enhancing community outreach.
Collaborate with internal agency units and external vendors to establish a consistent voice and content strategy that drives awareness and engagement.
Innovation & Continuous Learning:
Stay up to date with emerging digital trends methodologies and technologies ensuring that the agencys digital strategy remains cuttingedge.
Foster a culture of continuous learning within the team encouraging the adoption of best practices and innovative approaches.
Project Management:
Oversee the development and execution of a daily content calendar ensuring timely and effective activation of digital campaigns and content assets.
Manage the performance and effectiveness of all digital content using datadriven insights to refine and optimize future methodologies.
Qualifications :
1. A baccalaureate degree from an accredited college and two years of experience in community work or community centered activities in an area related to the duties described above; or
2. High school graduation or equivalent and six years of experience in community work or community centered activities in an area related to the duties as described above; or
3. Education and/or experience which is equivalent to 1 or 2 above. However all candidates must have at least one year of experience as described in 1 above.
Additional Information :
The City of New York is an inclusive equal opportunity employer committed to recruiting and retaining a diverse workforce and providing a work environment that is free from discrimination and harassment based upon any legally protected status or protected characteristic including but not limited to an individuals sex race color ethnicity national origin age religion disability sexual orientation veteran status gender identity or pregnancy.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
