User Acquisition Manager North America
User Acquisition Manager North America
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1 Vacancy
Job Description
Join our mission to grow and engage players worldwide!
As a User Acquisition ManagerNorth America you will play an important role in planning executing and optimizing mobile ad campaigns to acquire highvalue users. Youll work closely with a senior team of industry experts to analyze performance identify growth opportunities and drive impactful strategies. This is a fantastic opportunity for someone with a few years of performance marketing experience looking to take on more responsibility in a fastpaced dynamic environment.
YOUR MISSION
Work with UA leads to develop and implement innovative user acquisition strategies that align with our mobile gaming goals
Plan launch and manage campaigns across key platforms such as Facebook Ads Google Ads TikTok and video networks
Monitor key metrics like CPI CTR and ROAS to assess and optimize campaign effectiveness
Partner with the creative team to design and test engaging ad content and strategies
Assist in setting budgets forecasting performance and ensuring campaigns stay on track
Prepare detailed performance reports and share actionable insights to drive future growth
Help manage relationships with advertising platforms and media agencies to maximize results
Stay ahead of industry trends by conducting competitor analysis and identifying new growth opportunities
YOUR BACKSTORY
2 years of experience in user acquisition for mobile games or similar performance marketing roles.
Strong familiarity with two or more major ad networks such as SANs and video networks.
Exceptional analytical skills with proficiency in tools like Excel or Google Sheets
Bachelors degree in Marketing Business Economics or a related field
Passion for mobile gaming and a solid understanding of the gaming industry
Strong written and verbal communication skills with a teamoriented mindset
Ability to juggle multiple projects in a fastpaced environment with a drive to learn and grow
Bonus points:
Strong experience with a variety of digital advertising platforms (Facebook Ads Google Ads TikTok Video Networks CPE networks etc.)
Familiarity with analytics tools like Google Analytics Looker or mobile tracking platforms
Experience working with IAP and IAA monetization models
Creative thinking and the ability to generate new ideas for ad creatives and marketing strategies
Basic SQL skills such as pulling data and joining tables
Employment Type
Remote
Company Industry
Key Skills
- Eclipse
- Bus Driving
- General Employment
- IT Service Management
- Financial Accounting
