Senior Communications Manager - Bike
Senior Communications Manager - Bike
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Job Description
IN A NUTSHELL
In this role youll lead global media relations and storytelling strategy focusing on activating earned media fostering content creation opportunities and building impactful editorial relationships in the bike industry. Youll set the vision for how consumers experience Red Bull through the entire funnel providing aligned direction to countries sharing and leveraging knowledge in Media Network topics and serving as a committed sparring partner to add value to their daily impact.
Youll be part of the Red Bull Bike Network at HQ in Salzburg (Elsbethen) working within a team responsible for storytelling across a range of platforms and mediums. Youll project lead activations collaborating closely with the wider team to develop comprehensive communications plans spanning Earned Managed and Owned media. Throughout youll ensure clear strategic direction compelling messaging and effective stakeholder engagement within our communications initiatives.
COMMUNICATIONS STRATEGY
Youll define the communication strategy for the Red BullBike Network ensuring others talk about us positively and organically through earned media activations and influencer amplification. Youll uncover story opportunities from Sports Marketing translating marketing ideas into engaging media products and executable campaigns that spark positive wordofmouth with our audience.
PROJECT & STAKEHOLDER MANAGEMENT
Youll take projects from A to Z ensuring that strategies tactics and key milestones are set out from the beginning of any project clearly identifying the strongest story angles messaging and key initiatives. Youll bring excellent interpersonal skills working seamlessly with stakeholders at all levels and discerning exactly whats needed to ensure success.
MEDIA MONITORING & ANALYSIS
Youll actively monitor media and analyze daytoday earned media performance making datadriven adjustments to tactics and strategy.
LEADERSHIP
Youll lead communications peers within the Red Bull Media Network managing direct report(s) PR agencies and freelancers to drive impactful results.
Qualifications :
6 years experience in a communications social media or PR role. Bike industry and Media Company experience is highly valuable.
A communication professional with a strong network of media contacts.
A demonstrated history of leading teams and projects successfully driving brand reach and engagement through earned media and influencer amplification.
Proven experience in managing teams of freelancers and agencies to deliver impactful results.
Wellorganised team player with a selfstarter mentality and the ability to communicate efficiently and reliably in a multilingual multicultural environment.
Fluent in English other languages are considered an asset.
Additional Information :
Due to legal reasons we are obliged to disclose the minimum salary according to the collective agreement for this position which is 2446 gross per month. However our attractive compensation package is based on marketoriented salaries and is therefore significantly above the stated minimum salary.
As an employer we value diversity and support people in developing their potential and strengths realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age skin colour religion gender sexual orientation or origin.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
