Product Research Analysts

Product Manager TikTok Search Ads

Location: Seattle

Position Type: Regular

Department: Product

Category: Commercial product (ads)

Job ID: A254746

Responsibilities:

TikTok is the leading destination for shortform mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles New York London Paris Berlin Dubai Singapore Jakarta Seoul and Tokyo.

Why Join Us:

Creation is the core of TikToks purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together we inspire creativity and bring joy a mission we all believe in and aim towards achieving every day. To us every challenge no matter how difficult is an opportunity; to learn to innovate and to grow as one team. Status quo Never. Courage Always. At TikTok we create together and grow together. Thats how we drive impact for ourselves our company and the communities we serve. Join us!

The Search Ads team sits within the Global Monetization Product and Technology (GMPT) organization servicing TikTok For Business. Were looking for an experienced Product Manager to solve brand new problems and find innovative product solutions for TikTok Search Monetization. TikTok search is growing rapidly and becoming the preferred search engine for Gen Z and beyond by providing interesting and useful video search results and engaging ways to discover new products. TikTok is becoming the search engine of the future revolutionizing how we discover and engage with content.

Join the search ads team to shape the future of search and commerce.

Responsibilities:

Lead product development for Tiktok & TikTok Shop search ad demand side (web ads/app ads/lead ads/TikTok shop ads)
Deeply understand the advertiser needs analyze the market and competitors design products to provide better customer ROI and satisfaction.
Deeply understand the auction ads system and iterate strategies to improve system efficiency
Work globally and crossfunctionally with engineers data analysts product marketing managers and other crossfunctional partners for successful product development and gotomarket efforts
Constantly evolve processes and resources to improve the delivery speed and quality
Develop a deep understanding of the global advertising market and the needs of search advertisers
Be responsible for the ultimate business goal

Qualifications:

BA/BS degree in Computer Science or related technical field (e.g. Mathematics Statistics) or equivalent practical experience
3 years experience in online advertising or search engines in a product management function
Deep understanding of and experience in digital advertising
Highly analytical data ninja and laserfocused on the needs of the user. Able to define product roadmap despite ambiguity and uncertainty.
Excellent communication organizational and analytical skills and experience in a crossfunctional and global XFN collaboration.

Preferred Qualifications:

Experience in search advertising web search or commerce search
Fluency or proficiency in Mandarin for product launches and communication with external stakeholders

TikTok is committed to creating an inclusive space where employees are valued for their skills experiences and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok our mission is to inspire creativity and bring joy. To achieve that goal we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities pregnancy sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation please reach out to us at

Job InformationFor Pay Transparency

Compensation Description (annually): The base salary range for this position in the selected city is $141000$296000 annually.

Compensation may vary outside of this range depending on a number of factors including a candidates qualifications skills competencies experience and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work and this role may be eligible for additional discretionary bonuses/incentives and restricted stock units.

Our company benefits are designed to convey company culture and values to create an efficient and inspiring work environment and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:

We cover 100% premium coverage for employee medical insurance approximately 75% premium coverage for dependents and offer a Health Savings Account (HSA) with a company match.
Dental Vision Short/Longterm Disability Basic Life Voluntary Life and AD&D insurance plans.
Flexible Spending Account (FSA) Options like Health Care Limited Purpose and Dependent Care.
10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year.
12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.
Mental and emotional health benefits through our EAP and Lyra.
401K company match gym and cellphone service reimbursements.

The Company reserves the right to modify or change these benefits programs at any time with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal state and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct adverse and negative relationship on the following job duties potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems;
3. Exercising sound judgment.

Remote Work :

No

Employment Type :

Fulltime