Analyst BASES Innovation
Analyst BASES Innovation
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Job Description
Innovation matters. With best bestinclass research and predictive analytical tools NIQ BASES the worldwide leader in analyzing and consulting on new products remains at the core of our clients new product ideas product messaging that inspires action fresh packaging designs and optimal product launch strategies. At NIQ you will work with industryleading marketers and see your work come to life. Have you ever wanted to modernize the brand and bottle design for an iconic beer company How about discovering the next big energy drink At NIQ you can. Be curious. Be collaborative. Be forwardthinking. Join the Innovation team and work with our clients as a consultant a problem solver and the voice of NIQ BASES at our clients.
What is the job purpose
- Execute marketing research studies by compiling analyzing and interpreting marketing research data writing client reports and constructing presentations
- Generate polished diagnostic analyses/reports summarizing BASES conclusions and recommendations in a concise clientfriendly manner
- Support the Client Development team in driving revenue by delivering excellent project work that results in repeat business
Responsibilities
- Execute against projects across a variety of clients meeting agreedupon milestones
- Be accountable for highquality client deliverables in partnership with your Client Consulting team
- Analyze study results to draft reports and presentations
- Summarize data for the production of tables charts and graphs
- Develop a strong understanding of successful innovation within the first 6 months of the job (NIQ BASES Factors for Success Activation Profile Demand Driven Innovation Theory BASES Forecasting Models) and apply this understanding to client deliverables
- Handle projectrelated client correspondence as needed
- Participate in client discussions/presentations and work through implications and recommendations based on the data
- Partner with forecast analysts to provide cohesive stories
- Demonstrate a basic understanding of what drives inmarket sales and forecasting theory
- Support Client Development teams on valueadd and metaanalysis
- Support special projects and thought leadership initiatives
- Support the development of client training related to consumer demand principles
Qualifications :
- Minimum Bachelors Degree holder in Marketing Economics or relevant disciplines
- Minimum 12 years of working experience in marketing research or related field. Fresh graduates are welcomed to apply
- Strong analytical thinking
- Ability to manage projects and deadlines independently
- Attention to detail and ability to deliver highquality results
- Strong written and verbal communication skills and ability to clearly pull together a story that will resonate with the client
- Ability to understand market research results and use these results along with inmarket data to pull together a story
- Ability to prioritize and meet deadlines
- Ability and willingness to work with and provide coaching to less experienced team members
- Fluent in English
Additional Information :
Our Benefits
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- EmployeeAssistanceProgram (EAP)
About NIQ
NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through stateoftheart platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90% of the worlds population.
For more information visit NIQ.com
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Our commitment to Diversity Equity and Inclusion
NIQ is committed to reflecting the diversity of the clients communities and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce measurement and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative ActionEmployer making decisions without regard to race color religion gender gender identity or expression sexual orientation national origin genetics disability status age marital status protected veteran status or any other protected class. Our global nondiscrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center:
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
