Director Consumer and Marketing Insights
Director Consumer and Marketing Insights
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Salary Not Disclosed
1 Vacancy
Job Description
We are seeking a passionate and strategic leader to join our team as a Director Consumer and Marketing Insights. In this role you will act as a trusted partner to our clients building strong relationships and delivering impactful insights that help them achieve their strategic goals. Youll work closely with crossfunctional teams and leverage your expertise to craft compelling datadriven narratives that drive business growth.
Responsibilities:
- Build and maintain strong collaborative relationships with clients and colleagues becoming a trusted partner for marketing sales category teams and beyond.
- Understand client needs and design solutions that address both strategic and tactical objectives.
- Deliver analytics and insights services including tactical client training for NIQ and GFK CMI solutions such as Brand Health Segmentation Usage & Attitudes Customer Experience Shopper insights and Qualitative research.
- Provide flawless execution of research and analytics ensuring accuracy and timeliness.
- Identify business opportunities through regular client interactions collaborating with the Account Development team to drive growth initiatives.
- Develop a deep understanding of client priorities and demonstrate how our solutions align with their business goals.
- Create and deliver compelling insights providing clear actionable recommendations that empower clients to grow their business.
- Serve as a confident and engaging storyteller presenting datadriven insights in a way that resonates with diverse audiences.
Qualifications :
- Minimum of 15 years of experience in market research with a focus on consumer and marketing insights.
- Strong clientcentric mindset and ability to foster meaningful relationships.
- Deep understanding of the data analytics industry including products and solutions such as Brand Health Segmentation Usage & Attitudes Customer Experience and Shopper insights.
- Awareness of market trends and interdependencies impacting client businesses.
- Exceptional time management and prioritization skills with a proven track record of delivering projects on time.
- Strong analytical skills with the ability to confidently interpret and analyze data.
- Problemsolver with a solutionsoriented mindset.
- High attention to detail and accuracy in all aspects of work.
- Engaging presenter with excellent verbal and written communication skills.
- Experienced in working within an analytical environment.
- Proficient in tools such as Microsoft Excel and PowerPoint.
Additional Information :
Our Benefits
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- EmployeeAssistanceProgram (EAP)
About NIQ
NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through stateoftheart platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90% of the worlds population.
For more information visit NIQ.com
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Our commitment to Diversity Equity and Inclusion
NIQ is committed to reflecting the diversity of the clients communities and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce measurement and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative ActionEmployer making decisions without regard to race color religion gender gender identity or expression sexual orientation national origin genetics disability status age marital status protected veteran status or any other protected class. Our global nondiscrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center:
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
