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The Sales Director Adult Beverage Team will be primarily responsible for penetrating CPG/AB Brand Marketing & Shopper teams to drive investment in the deployment of Vestcom Media Solutions (VMS) products and services. This individual will be a resultsoriented sales executive with a proven track record of driving profitable top line revenue growth through consultative toptotop selling into large complex retailers CPG/ABs and media agencies with 10 years of recent experience in the CPG/AB industry. This individual will have the diverse skill set of being able to engage both brand clients and Csuite or executive level but also be comfortable selling at the ground level. The ideal candidate would bring an expertise in Adult Beverage organizational dynamics knowledge about their Marketing Merchandising and Operations strategies and processes as well as an established network of CPG/AB contacts that deploy media spend for Adult Beverage brands. This role requires strategic vision creativity initiative analytical skills and the ability to sell and negotiate a differentiated instore media solution. Success will require the deployment of innovative business strategies that result in closing key opportunities at assigned CPG/AB accounts with focus on revenue growth and client expansion. The Sales Director may also be responsible for management of Account Managers supporting the deployment of VMS campaigns.
Essential Duties and Responsibilities (include but may not be limited to the following):
Lead the formulation and execution of sales strategies & plans across the team
Penetrate and develop high level customer relationships with senior leadership across assigned territory
Call on various functional groups (Brand Trade Marketing Shopper Marketing etc.) at Adult Beverage clients to secure support for Vestcom Media Solutions.
Call on local CPG/AB Shopper Teams to secure media spend behind VMS products and services
Ability to confidently deliver the Vestcom shelf edge value proposition and be able to influence clients through a strong working knowledge of our solutions products and services
Must have strong analytical skills and the ability to understand key retailer and CPG/AB measurement criteria on both topline and bottomline metrics
Possess exceptional listening skills and ability to apply creative problemsolving abilities
Comfortable with carrying individual quota in excess of $4MM
Own prospecting approaches and develop presentations and proposals that position VMS as a winning media value proposition
Manage Sales pipeline and deliver consistent close rates to achieve Sales goals
Provide detailed and accurate sales forecasting utilizing existing CRM tool
Monitor customer market and competitor activity and provide feedback to company leadership team
Ability to understand market dynamics as well as evangelize and execute next gen solutions (i.e. digital)
Represents VMS at tradeshows and local retailer and marketing events as needed
Work cross functionally with other members of the Vestcom Executive Marketing Strategy Business Development Finance Solutions and Shopper teams to support the sales process
Supervisory Responsibilities
Carries out supervisory responsibilities in accordance with the organizations policies and applicable laws. Responsibilities include interviewing hiring and training employees; planning assigning and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.
Qualifications :
Education and/or Experience
Bachelors degree in business marketing or related field required. Masters degree a plus
At least 10 years sales experience with Retail/CPG/AB focus in marketing/sales organizations
Experience working for either a leading CPG/AB or a large marketing services solution provider is required
Knowledge of Brand Retail Shopper Marketing and Media landscape
Must have a record for achieving topline revenue and bottomline targets
Experience in consultative data driven selling
Experience successfully developing and deploying sales and go to market strategy
Exceptional skills including negotiation conflict management account management account penetration strategic selling category management sales forecasting and leadingedge sales strategies
Selfstarter with the ability to manage up and down Hunter first mentality and team mentor
Superior analytical and oral interpersonal & written communication skills
Additional Requirements:
This is a fulltime role. Can work from home but also may be required to travel to nearby Vestcom Sales offices as well as client locations around the country.
Travel to other geographies may be required up to 25% of time.
Compliance with applicable Company policies maintaining a drug free workplace is required.
Compliance with all Company policies is required including all safety policies and procedures.
MANAGEMENT DISCLAIMER:
Vestcoms Management reserves the right to revise change or modify the duties and responsibilities of this position at any time to meet business and organizational needs. This position description may not list all duties for this position. The incumbent in the position may be asked to perform other duties. This position description is not a contract for employment and either the incumbent or Vestcom may terminate employment at any time for any reason.
Additional Information :
All qualified applicants will receive consideration for employment without regard to race color religion sex national origin sexual orientation gender identity disability protected veteran status or other protected status. EEOE/M/F/Vet/Disabled. All your information will be kept confidential according to EEO guidelines.
Reasonable Accommodations Notice
If you require accommodations to view or apply for a job alternative methods are available to submit an application. Please contact (440) 534600 or email: to discuss reasonable accommodations.
Remote Work :
Yes
Employment Type :
Fulltime
Remote