This role translates the marketing plan into trade marketing and maximize commercial performance in all sales channels for Tea category.
- Responsible for Tea Trade Marketing in all sales channels.
- Manage and monitor the activity calendar of all channels.
- Steer the GTN figures and execution of channels.
- Engagement with global and/or local Shopper Marketing and Sales Strategy team members and cross functional teams to deal with any issues regarding performances layouts guidelines opportunities risks by tracking.
- Track and benchmark global best practices.
- Increase the commercial understanding of all stakeholders in touch for Tea.
- Work closely with Marketing Sales Finance and Supply teams to transform Marketing Plan into 360 degree Commercial Execution.
- Participate in international project meetings to represent Turkeys Tea business.
- Active involvement in the AOP and VCP processes for Tea category.
- Prepare Consolidate and actively involve in JBP/CBP cycles of Key Accounts.
- Ensure adherence to all company principles and policies.
- Translate brand strategy into trade outcomes to be applied by the field force.
- May take responsibility of adhoc projects based on company priorities.
- Collaborate with Channel Sales Managers in all Tea revenue growth KPIs
- Ensures the compliance of all Trade Activities with Environment & Health and Safety Legislations Company EHS Policies.
- Acts in accordance with Company policies & procedures including but not limited to the Code of Conduct.
Qualifications :
- BA in Management
- Several years experience in Trade Marketing and/or Sales Strategy
- Prior Key Account and/or Regional Sales experience in FMCG
- Diverse channels categories commercial background
- Strong knowledge in Consumer Packed Goods Industry
- Good understanding of Revenue Growth Management
- Multinational FMCG company background preferred
- Fluent English
- Excellent command of MS Office Tools
Remote Work :
No
Employment Type :
Fulltime