SEO and PPC Specialist
SEO and PPC Specialist
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Job Description
PPC & SEO Specialist
This role requires a resultsdriven digital marketer who can maximize online visibility and conversions through strategic datainformed SEO and PPC campaigns. The ideal candidate will be laserfocused on driving measurable outcomes in search engine rankings organic traffic and paid ad conversions across top platforms such as Google Facebook Instagram LinkedIn and Twitter.
Job Description:
SEO: Develop and execute a resultsfocused SEO strategy performing keyword research optimizing onpage and offpage factors and implementing technical SEO measures to improve organic rankings and increase traffic. Set and meet specific targets for search rankings organic traffic growth and engagement rates.
PPC: Design and manage highly targeted PPC campaigns across Google Ads Facebook Instagram LinkedIn and Twitter optimizing for lower CPC higher CTR and conversion rates. Meet or exceed set goals for paid ad ROI working within budget constraints while maximizing impact.
Analysis & Reporting: Track measure and report on KPIs across both SEO and PPC initiatives providing actionable insights that guide strategy and optimize performance. Regularly present metrics such as traffic growth bounce rate reduction conversion rate improvement and cost per acquisition.
Strategic Coordination: Ensure alignment between SEO and PPC strategies to amplify overall visibility balancing budget allocation and maximizing results across all channels. Continually test and refine strategies based on data to ensure measurable ongoing improvements in search and ad performance.
Qualifications:
Bachelors degree in Marketing Information Technology Computer Science or a related field.
Experience: Minimum 4 years of proven experience preferably in an IT/Software and or BPO industry. Experience that can be verifiable in delivering results in both SEO and PPC with measurable outcomes in traffic growth costperclick optimization and conversion rates. Workportfolio shall be required.
Technical Skills: Expert knowledge of Google Analytics Google Ads SEMrush Ahrefs and social media advertising tools (Facebook Ads Manager LinkedIn Campaign Manager Twitter Ads) with a track record of successful campaign management across these platforms.
Compensation: Salary will be market competitive with performancebased bonuses to reward measurable success and impactful results across SEO and PPC goals.
About Hazen Technologies Inc.
Hazen Technologies Inc. started its journey in 2017 headquarter in Parkland Florida USA with a vision to bring positive difference in businesses. HazenTech is a digital transformation services company. We help companies evolve & optimize their business processes for the modern and always connected world taking full advantage of cloud technologies. We specialize in business workflows integrations and business intelligence for healthcare hospitality and financial industries.
Employment Type
Full Time
