Role & Responsibilities
- Develop and execute social media strategies for clients including content planning scheduling and publishing across various social media platforms such as Facebook Instagram Twitter LinkedIn and YouTube.
- Create and curate engaging and relevant content for social media channels including posts images videos and stories to increase brand awareness drive user engagement and generate leads.
- Monitor and manage clients social media accounts including responding to comments messages and reviews in a timely and professional manner.
- Conduct regular social media audits to assess performance identify areas for improvement and make datadriven recommendations to optimize campaigns and content.
- Collaborate with the creative team to develop visually appealing and compelling social media assets including graphics videos and infographics.
- Stay uptodate with the latest social media trends tools and best practices and proactively recommend innovative strategies to enhance clients social media presence.
- Monitor social media analytics and generate comprehensive reports on key metrics such as reach engagement conversion and ROI to track campaign performance and provide actionable insights to clients.
- Stay informed about clients industries and competitors social media activities to identify opportunities for differentiation and growth.
- Build and nurture relationships with social media influencers bloggers and industry experts to amplify clients brand reach and establish partnerships for promotional campaigns.
- Collaborate with crossfunctional teams including account managers copywriters designers and developers to ensure the successful execution of integrated marketing campaigns.
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